Successful new product introductions lift revenues for retailers and consumer brands. But out of thousands of new offerings each year, only a handful succeed. Mastery of PLM, be it private-label management (for retailers) or product life-cycle management (for brands), improves the success rate for new products with insight drawn from a myriad of customer interactions. This Webinar describes how to use big data insight and applications to support the product innovation that retailers and consumer brands must master.
Agenda:
- PLM Isn’t Just For Engineers
- Support For Product Innovation Is Critical To Your BT Agenda
- Customers’ Buying Behavior Holds The Secret To Innovation Success
Key takeaways:
- Learn how to achieve successful innovation with PLM platforms.
- Use big data insight and applications to support product innovation.
Vendors mentioned: 7thonline, Accenture, Dassault Systèmes, New Generation Computing (NGC), Periscope, a McKinsey Solution, PTC, Siemens, TradeStone Software, and TXT e-solutions.
You'll receive an email with dialing and Webex instructions prior to the Webinar.