Representing the end of the supply chain, retail encompasses the sale of goods to end users for use and consumption by the purchaser, rather than resale. Retailers must use technology to gain a competitive advantage in today's world. Retail research provides critical insights into shoppers' changing habits and attitudes, evaluations of existing and emerging retail technology vendors, and advice about how retailers can harness technology to improve their customer experience and operating results.


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  • For eBusiness & Channel Strategy Professionals

    Report: How To Transform Your Retail Store

    Today's customers look for and buy experiences, not simply products. Digital technology offers a toolkit for retailers to engage customers with new and enhanced experiences. At the same time, di...

  • For eBusiness & Channel Strategy Professionals

    Report: The Indian Online Retail Market, H1 2017

    India is the fastest-growing online retail market in the world. Online retail sales in India will reach $64 billion by 2021, growing at a five-year compound annual growth rate (CAGR) of 31.2%. T...

  • For B2C Marketing Professionals

    Report: Forrester Data: Online Retail Forecast, 2017 To 2022 (Western Europe)

    Online retail sales will grow at an average of 11.3% per year over the next five years in Western Europe. Italy and Spain will see the fastest online sales growth. By 2022, 20% of non-grocery re...

  • For Application Development & Delivery Professionals

    Report: Vendor Landscape: Retail Planning Systems 2017

    Digital disruption has forced retailers to address new competitors, newly empowered customers, and an increased range of merchandise. Merchants have reached the limit of retail planning by insti...

  • For Customer Experience Professionals

    Report: The US Customer Experience Index, 2017

    How well do leading brands build loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of all 314 brands across 21 industries in the US CX Index....

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Analysts who cover Retail