An acronym for Systems, Applications, and Products, SAP (NYSE: SAP) is a global source for enterprise application software, providing software for ERP and CRM management and support plus business tools for data management, mobile infrastructure, and business intelligence. Based in Walldorf, Germany.

2 results in Blogs

  • Shar VanBoskirk
  • Past 12 months
  • For B2C Marketing Professionals

    Blog:US Digital Marketing Will Pass TV In Two Years, Topping $100B By 2019

    I am happy to announce the latest release of Forrester's five-year digital marketing forecast, a data-rich tool for budgeting, benchmarking, and identifying key trends to watch as you set your...

    • For B2C Marketing Professionals

      Blog:Has Technology Changed How We Think?

      I've just started work on a report tentatively titled "How People Choose." I'm interested in studying how technology is influencing user decision processes. My hypothesis is that technology...