Salesforce

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  • For Application Development & Delivery Professionals

    REPORT: The Forrester New Wave™: SaaS Marketplaces, Q4 2018

    The Eight Providers That Matter Most And How They Stack Up

    December 6, 2018 Liz Herbert

    In Forrester's evaluation of the emerging market for software-as-a-service (SaaS) marketplaces, we identified the eight most significant providers in the category — Adobe, ADP, Alibaba, Amazon Web Services (AWS), Microsoft, Salesforce, SAP, and ServiceNow — and evaluated them. This report details our findings about how well each vendor scored against 10 criteria and where they stand in relation to each other. Applications buyers can use this review to select the right partner for their software sourcing needs.

  • For Application Development & Delivery Professionals

    REPORT: The Forrester New Wave™: Natural Language Generation For Analytics, Q4 2018

    The Nine Providers That Matter Most And How They Stack Up

    November 28, 2018 Boris Evelson

    In Forrester's evaluation of the emerging market for natural language generation (NLG) for analytics, we identified the nine most significant providers in the category — Arria, Automated Insights, AX Semantics, IBM, Marlabs, Narrative Science, Salesforce, SAP, and Yseop — and evaluated them. This report details our findings about how well each vendor scored against 10 criteria and where they stand in relation to each other. Application development and delivery (AD&D) professionals working on analytics projects can use this review to select the right platform for their NLG requirements.

  • For Application Development & Delivery Professionals

    REPORT: The Forrester Wave™: CRM Suites, Q4 2018

    The 11 Providers That Matter Most And How They Stack Up

    October 22, 2018 Kate Leggett

    In our 33-criterion evaluation of CRM suite providers, we identified the 11 most significant ones — Aptean, bpm'online, CRMNEXT, Infor, Microsoft, NetSuite, Oracle, Pegasystems, Salesforce, SAP, and SugarCRM — and researched, analyzed, and scored them. This report shows how each provider measures up and helps application development and delivery (AD&D) professionals select the right CRM provider for their needs.

  • For Application Development & Delivery Professionals

    REPORT: Use Apps Ecosystems: Advance Transformation

    Leverage Retail Apps Ecosystems To Accelerate Transformation

    October 15, 2018 George Lawrie

    We've all heard about microservices and the flexibility they confer in reconfiguring business processes. But how might you orchestrate all the services and parties for a back-to-back order that you capture online but source from China? How will you manage the exception message from your customs clearance agent? How will that roll-back to the order and original customer? In this report, we show how applications ecosystems can help application development and delivery (AD&D) professionals in retail deliver customer-centric differentiation from their network of suppliers, carriers, and sources of insight.

  • For Customer Insights Professionals

    REPORT: The Forrester Tech Tide™: Artificial Intelligence For Business Insights, Q3 2018

    Road Map: The Customer Analytics Playbook

    September 28, 2018 Brandon Purcell

    AI technologies are evolving fast and growing increasingly critical to firms' ability to win, serve, and retain customers. The imperative exists for these firms not to just adopt a singular AI tech but rather to have access to an arsenal of AI tech that will improve their ability to generate and act on critical business insights. This Forrester Tech Tide™ report presents an analysis of the maturity and business value of the 14 technology categories that support business intelligence (BI). Customer insights (CI) pros should read this report to shape their firm's investment in these technologies.

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