Salesforce

Latest Research

  • For B2B Marketing Professionals

    REPORT: Forrester Data Global Business Technographics® Developer Survey, 2017: Overview

    A Business Technographics Presentation

    November 27, 2017 Kathryn Cooper

    This report is our overview of developers’ priorities, processes, and platforms, based on the Forrester Data Global Business Technographics® Developer Survey, 2017. We analyzed the data by region, company size, and generation. Our analysis shows that there are generational differences in terms of development technologies, processes, and languages used. Marketers, product managers, and market strategists can use this report to build their knowledge of developers’ behaviors.

  • For Application Development & Delivery Professionals

    REPORT: The Forrester Wave™: Low-Code Development Platforms For AD&D Pros, Q4 2017

    The 13 Providers That Matter Most And How They Stack Up

    October 12, 2017 John R. Rymer

    In our 26-criteria evaluation of low-code development platforms for application development and delivery (AD&D) pros, we identified the 13 most significant options — AgilePoint, Appian, Bizagi, K2, Kony, Mendix, OutSystems, PNMsoft, Progress Software, Salesforce, ServiceNow, Skuid, and Trackvia — and researched, assessed, and scored them. This report shows how each provider measures up and helps AD&D professionals make the right choice.

  • For Application Development & Delivery Professionals

    REPORT: The Forrester Wave™: Digital Experience Platforms, Q3 2017

    Oracle Leads An Evolving Market With A Balance Of Product And Platform

    September 21, 2017 Mark Grannan, Ted Schadler

    In our 28-criteria evaluation of digital experience platform providers, we identified the 14 most significant ones — Acquia, Adobe, BloomReach, Episerver, IBM, Liferay, Magento, OpenText, Oracle, Salesforce, SAP Hybris, SDL, Sitecore, and Sprinklr — and researched, analyzed, and scored them. This report shows how each provider measures up and helps application development and delivery (AD&D) professionals make the right choice.

  • For Application Development & Delivery Professionals

    REPORT: Choose The Right CRM Solutions For Your Organization

    Tools And Technology: The CRM Playbook

    September 15, 2017 John Bruno, Kate Leggett

    The CRM technology landscape is changing with the commoditization of core features, the rise of point solutions, the shift to software-as-a-service (SaaS) solutions, and the need to provide industry-specific capabilities. Vendor consolidation further complicates the marketplace. This report describes best practices that application development and delivery (AD&D) professionals should follow for selecting the best-fit solutions and provides an overview of top solution offerings to support your CRM strategy. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.

  • For Application Development & Delivery Professionals

    REPORT: The Forrester Wave™: Enterprise BI Platforms With Majority Cloud Deployments, Q3 2017

    Ten Solutions Offer Choice In An Environment Characterized By Innovation

    September 11, 2017 Martha Bennett, Boris Evelson

    In our 22-criteria evaluation of enterprise business intelligence (BI) platforms with majority cloud-deployment providers (some of whom also offer complete or partial on-premises options), we identified the 10 most significant ones — 1010data, Altair, Amazon Web Services (AWS), Birst, Domo, GoodData, InsightSquared, Microsoft, Oracle, and Salesforce — and researched, analyzed, and scored them. This report, along with the companion Forrester Wave™ evaluation of enterprise BI platforms with majority on-premises deployments, Q3 2017, will help application development and delivery (AD&D) pros working on BI initiatives make the right choice of BI platforms.

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