Salesforce

Salesforce.com (NYSE: CRM) provides hosted applications that manage customer information as an alternative to enterprise software. It developed the Sales Cloud, Service Cloud, and Chatter applications, as well as the Force.com cloud platform. Based in San Francisco, Calif., US.

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128 results in Reports

  • Salesforce
  • For Customer Insights Professionals

    Report:The Forrester Wave™: Real-Time Interaction Management, Q3 2015

    The 11 Providers That Matter Most And How They Stack Up

    In Forrester's 35-criteria evaluation of real-time interaction management (RTIM) vendors, we identified the 11 most significant technology providers in the category — Adobe, Experian, IBM,...

    • For Application Development & Delivery Professionals

      Report:Market Overview: Chat Solutions For Customer Service

      Twenty-One Solutions For Delivering Differentiated Experiences

      Customers demand superior service and support as the price for their ongoing loyalty and patronage, and they are increasingly leveraging the chat channel for customer service. The chat vendor...

      • Downloads: 947
    • For Application Development & Delivery Professionals

      Report:Brief: Salesforce Project Best Practices

      How To Work With Partners In Agile, Business-Centric Models

      Salesforce continues its dominance as a leading choice for cloud CRM and cloud platform for companies of all sizes. Salesforce projects are rising in scale, with many now exceeding $10 million per...

      • Downloads: 83
    • For Security & Risk Professionals

      Report:The Forrester Wave™: B2E Cloud IAM, Q2 2015

      The Nine Providers That Matter Most And How They Stack Up

      In Forrester's 17-criteria evaluation of B2E cloud identity and access management (IAM) vendors, we identified the nine most significant SaaS providers in the category — Bitium, Centrify, IBM,...

      • Downloads: 154
    • For Application Development & Delivery Professionals

      Report:The Forrester Wave™: Salesforce Implementation Partners, Q2 2015

      The 13 Providers Best Suited For Larger, Transformational Salesforce Projects

      Salesforce — the behemoth of the software-as-a-service (SaaS) world — continues to expand into new solution areas, larger and more global deployments, and more strategic business...

      • Downloads: 152
    • For B2C Marketing Professionals

      Report:The Forrester Wave™: Social Depth Platforms, Q2 2015

      The Seven Community Providers That Matter Most And How They Stack Up

      In Forrester's 62-criteria evaluation of social depth platform (SDP) vendors, we identified the seven most significant software providers — Acquia, Jive, Lithium, Livefyre, Salesforce,...

      • Downloads: 171
    • For Enterprise Architecture Professionals

      Report:Manage Your Customer Content In The Salesforce Context

      Enterprise Content Management Adds Value When Documents Drive Deals

      Salesforce has become a dominant platform for customer-facing sales and service professionals, as well as the marketing, operations, and technical teams that support them. Active users spend much of...

      • Downloads: 129
    • For Customer Insights Professionals

      Report:Brief: Three Reasons To Consider Alternatives For Cross-Channel Campaign Management

      Many Vendors Offer Compelling CCCM Options

      The cross-channel campaign management (CCCM) market is diverse and continues to attract innovation and specialization. "The Forrester Wave: Cross-Channel Campaign Management, Q3 2014" features an...

      • Downloads: 149
    • For Application Development & Delivery Professionals

      Report:Market Overview: Salesforce Services Partners

      Market Shakeout Changes The Provider Landscape

      Salesforce continues to grow at impressive rates, now boasting more than 140,000 customers and a wide solutions footprint spanning customer resource management (CRM), IT service management (ITSM),...

      • Downloads: 175
    • For B2C Marketing Professionals

      Report:The Forrester Wave™: Social Relationship Platforms, Q2 2015

      The 11 Providers That Matter Most And How They Stack Up

      In Forrester's 41-criteria evaluation of social relationship platform (SRP) vendors, we identified the 11 most significant software providers — Adobe, Expion, Falcon Social, Hootsuite, Oracle,...

      • Downloads: 433
    • For Enterprise Architecture Professionals

      Report:Master Business Agility With Cloud Platforms

      Three Categories Of Agility Boosters Deliver Organizational And Market Agility

      Software-as-a-service (SaaS) computing and cloud platforms have been around for more than 20 years, with faster and simpler software delivery driving adoption. Speed remains important, but speed is...

      • Downloads: 228
    • For CIO Professionals

      Report:Salesforce Is Bidding To Be Your Strategic Customer Platform; Should You Accept?

      Salesforce's Reach Toward $20 Billion Will Force CIOs To Decide How Much Salesforce Is Too Much

      As Salesforce seeks to achieve its goal of being the first cloud vendor with $10 billion in revenues and its aspiration to reach $20 billion, understanding its strategy for achieving those targets...

      • Downloads: 273
    • For Application Development & Delivery Professionals

      Report:The Forrester Wave™: CRM Suites For Large Organizations, Q1 2015

      Salesforce, SAP, Oracle, And Microsoft Lead A Mature Field Of Vendors

      In this Forrester Wave evaluation of customer relationship management (CRM) suites for enterprise organizations, we identified the nine most significant CRM suites solutions — Infor CRM...

      • Downloads: 514
    • For Application Development & Delivery Professionals

      Report:The Forrester Wave™: CRM Suites For Midsize Organizations, Q1 2015

      Salesforce And Microsoft Lead A Mature Field Of Vendors

      In this Forrester Wave evaluation of customer relationship management (CRM) suites for midsize organizations, we identified the 10 most significant CRM suites solutions — Aptean Pivotal CRM,...

      • Downloads: 367
    • For Application Development & Delivery Professionals

      Report:The Road To Social Business Transformation Starts With A Burning Platform

      Road Map: The Social Business And Collaboration Playbook

      Social business technology can transform the way employees work by eliminating barriers to collaboration, improving customer engagement, and accelerating the flow of information and ideas. But even...

      • Downloads: 1131
    • For CIO Professionals

      Report:The Forrester Wave™: Enterprise Public Cloud Platforms, Q4 2014

      How The 16 Providers That Matter Most Stack Up

      Public cloud application platforms unlock the flexibility, developer-productivity, and economic advantages of cloud computing. Business technology and technology management professionals use a wide...

      • Downloads: 1042
    • For Application Development & Delivery Professionals

      Report:Market Overview: Enterprise Sales Force Automation Solutions

      Today's Solutions Are Changing The Nature Of Your Customers' Interactions With Your Sales Department

      The sales force automation (SFA) market is undergoing significant change with increasing emphasis on mobile sales capability, integration with other software products, real-time actionable insight,...

      • Downloads: 210
    • For Application Development & Delivery Professionals

      Report:Market Overview: Digital Customer Experience Delivery Platforms

      A Range Of Software Vendors Tackle The Multichannel Experience Mandate

      Businesses need an array of software technology to support digital customer experiences, but they struggle to understand and leverage the tools necessary to create and manage unified, multichannel...

      • Downloads: 1461
    • For CMO Professionals

      Report:What The Enterprise Marketing Software Suites Forrester Wave™ Means For CMOs

      The Forrester Wave™: Enterprise Marketing Software Suites, Q4 2014

      This report, originally written for customer insights (CI) professionals, includes content relevant for chief marketing officers (CMOs). With marketing-related spending comprising 13% of all software...

      • Downloads: 146
    • For Application Development & Delivery Professionals

      Report:Brief: Salesforce Pivots To Modern Applications

      Should You Follow The Lightning? The Answer Isn't Simple

      A new platform choice for customer-facing apps and a business technology (BT) agenda has emerged: Salesforce. Two years of engineering is shifting Salesforce's cloud platforms to modern component...

      • Downloads: 238
    • For Customer Insights Professionals

      Report:The Forrester Wave™: Enterprise Marketing Software Suites, Q4 2014

      The Eight Providers That Matter Most And How They Stack Up

      In Forrester's 46-criteria evaluation of enterprise marketing software suite (EMSS) vendors, we identified the eight most significant software providers in the category — Adobe, IBM, Marketo,...

      • Downloads: 875
    • For Application Development & Delivery Professionals

      Report:Quick Take: Salesforce Enters The BI Market With Wave, The Salesforce Analytics Cloud

      There Just Might Be Another 800-lb Gorilla In The Business Intelligence Market In A Year

      Salesforce.com is muscling its way into the elite tier of the hot, growing, and very crowded business intelligence (BI) market with the launch of Wave, the Salesforce Analytics Cloud. Tight...

      • Downloads: 233
    • For Customer Insights Professionals

      Report:Quick Take: Salesforce Begins A Journey Toward Contextual Marketing

      Announcements At Connections Digital Marketing Conference Reveal Seminal Steps Toward A Broader Vision

      Salesforce.com's annual event for marketers, Connections, took place from September 23 through September 25, 2014. Announcements about new features of the ExactTarget Marketing Cloud ranged from...

      • Downloads: 195
    • For Application Development & Delivery Professionals

      Report:Choose The Right CRM Solutions For Your Organization

      Tools And Technology: The CRM Playbook

      Traversing the customer relationship management (CRM) technology landscape is challenging — particularly due to the rise of social computing, the increasing adoption of software-as-a-service...

      • Downloads: 1512
    • For B2C Marketing Professionals

      Report:The Forrester Wave™: Email Marketing Vendors, Q3 2014

      An Evaluation Of Nine Enterprise-Class Email Vendors

      In Forrester's 34-criteria evaluation of email marketing vendors, we identified the nine most significant providers — Acxiom, Epsilon, Experian Marketing Services, Oracle Responsys, Salesforce...

      • Downloads: 872