Satish   Meena

Satish Meena

Forecast Analyst

Satish is an analyst on the ForecastView team in the Delhi, India office, which is responsible for producing all of Forrester's consumer market forecasts. He focuses on consumer technology adoption, online retail, and interactive marketing.

Previous Work Experience

Prior to joining Forrester, Satish worked with investment banking support teams and as an analyst for a global market research firm. He was responsible for analysis and forecasting of mobile telephony and broadband markets in the MEA region.

Education

Satish received his bachelor's and master's degrees in electrical engineering from Indian Institute of Technology (IIT) in Bombay, India.

Satish Meena

Forecast Analyst

Satish is an analyst on the ForecastView team in the Delhi, India office, which is responsible for producing all of Forrester's consumer market forecasts. He focuses on consumer technology adoption, online retail, and interactive marketing.

Previous Work Experience

Prior to joining Forrester, Satish worked with investment banking support teams and as an analyst for a global market research firm. He was responsible for analysis and forecasting of mobile telephony and broadband markets in the MEA region.

Education

Satish received his bachelor's and master's degrees in electrical engineering from Indian Institute of Technology (IIT) in Bombay, India.

Satish Meena's Research

Most RecentMost Popular
  • For eBusiness & Channel Strategy Professionals

    REPORT: Forrester Data: Online Grocery Retail Forecast, 2017 To 2022 (Global)

    ForecastView Document

    March 28, 2018Satish Meena

    With more than $5 trillion in sales at stake in the grocery category, both offline and online retailers are fighting for their share of the biggest prize in retail. As consumers begin to embrace buying groceries online, we expect the global online grocery market to grow at a compound annual growth rate (CAGR) of 17% from 2017 to 2022. This report details our five-year forecast for online and offline grocery retail sales, online grocery buyers, and total retail sales for 27 countries.

  • For eBusiness & Channel Strategy Professionals

    REPORT: Forrester Data: Online Retail Forecast, 2017 To 2022 (Asia Pacific)

    ForecastView Document

    March 21, 2018Satish Meena

    Asia Pacific is the largest region for online retail sales, containing both the largest market (China) and the fastest-growing market (India). We expect that around one-fourth of total retail sales will take place online by 2022 in Asia Pacific. Smartphones are the key driver of online retail in Asia Pacific, with 80% of online retail sales coming from mobile by 2022. The related forecast details online and offline growth across five markets. It also reveals the breakdown of mobile versus desktop commerce and provides historical data going back to 2009.

  • For eBusiness & Channel Strategy Professionals

    REPORT: The State Of Global Online Grocery Retail, 2018

    March 20, 2018Satish Meena

    With more than $5 trillion in sales at stake in the grocery category, both offline and online retailers are fighting for their share of the biggest prize in retail. As consumers begin to embrace buying groceries online, we expect the global online grocery market to grow at a compound annual growth rate (CAGR) of 17% from 2017 to 2022. In this report, we discuss the adoption of online grocery in 27 countries, the business models that online grocers are adopting, the impact of smart speakers on digital grocery sales, and the five-year forecast for this sector.

  • For eBusiness & Channel Strategy Professionals

    REPORT: Forrester Readiness Index Report: eCommerce, 2017

    ForecastView Document

    March 1, 2018Satish Meena

    The Forrester Readiness Index (FRI) is a holistic assessment of the eCommerce setting that provides insights for global expansion needs. The eCommerce index signifies the level of opportunity among countries over the next three to five years. It measures the impact of technological and behavioral influences, in conjunction with the revenue opportunity. The FRI for eCommerce evaluates 27 quantitative variables in 55 countries across the globe. The FRI tool is an interactive Excel-based product that allows country-level and variable-level comparisons.

  • For Customer Insights Professionals

    REPORT: Forrester Data: Digital-Influenced Retail Sales Forecast, 2017 To 2022 (US)

    ForecastView Document

    November 14, 2017Satish Meena

    Digital influence is a measure of internet research's effect on offline retail sales, and this forecast highlights the effects of retailers' cross-channel selling efforts. By 2022, we expect the internet to influence 41% of in-store sales during customers' purchase journey. This forecast calculates digital-influenced sales across 30 retail categories, with historical data going back to 2004. This report also includes a top-line forecast on mobile-phone-influenced sales, showing the percentage of offline retail that mobile phone research influences.

View all of Satish Meena's Research