Satish   Meena

Satish Meena

Sr Forecast Analyst

Satish is a senior forecast analyst on the ForecastView team in the Delhi, India office, which is responsible for producing all of Forrester's consumer market forecasts. He focuses on consumer technology adoption, online retail, and interactive marketing.

Previous Work Experience

Prior to joining Forrester, Satish worked with investment banking support teams and as an analyst for a global market research firm. He was responsible for the analysis and forecasting of mobile telephony and broadband markets in the MEA region.

Education

Satish received his bachelor's and master's degrees in electrical engineering from Indian Institute of Technology (IIT) in Bombay, India.

Satish Meena

Sr Forecast Analyst

Satish is a senior forecast analyst on the ForecastView team in the Delhi, India office, which is responsible for producing all of Forrester's consumer market forecasts. He focuses on consumer technology adoption, online retail, and interactive marketing.

Previous Work Experience

Prior to joining Forrester, Satish worked with investment banking support teams and as an analyst for a global market research firm. He was responsible for the analysis and forecasting of mobile telephony and broadband markets in the MEA region.

Education

Satish received his bachelor's and master's degrees in electrical engineering from Indian Institute of Technology (IIT) in Bombay, India.

Satish Meena's Research

Most RecentMost Popular
  • For eBusiness & Channel Strategy Professionals

    REPORT: The Television Market In India Is Ready For Disruption

    ForecastView Document

    June 11, 2018Satish Meena

    With Xiaomi's entry into the Indian television set market in March 2018, the market is preparing for disruption. This disruption will be similar to what occurred in the smartphone market over the last four years. In that time frame, Chinese smartphone brands like Xiaomi, OnePlus, OPPO, Lenovo, Huawei, and Vivo captured more than 50% market share, and companies may be looking to repeat that performance in the television market. We expect 105 million television sets to be sold in India in the next five years.

  • For eBusiness & Channel Strategy Professionals

    REPORT: Forrester Data: Online Retail Forecast, 2017 To 2022 (Latin America)

    ForecastView Document

    May 14, 2018Satish Meena

    We expect that Latin American economies will continue to expand in 2018 after entering into an upward growth trend in 2017. Online retail in Latin America will grow at a compound annual growth rate (CAGR) of 19.3% and reach $78 billion in 2022. Brazil remains the largest and fastest-growing market due to increased investment by online retailers and growth in marketplace sales. Our forecast details online retail growth across 12 product categories and three markets.

  • For eBusiness & Channel Strategy Professionals

    REPORT: Forrester Data: Digital-Influenced Retail Sales Forecast, 2017 To 2022 (EU-7), Q1 2018 Update

    ForecastView Document

    May 14, 2018Satish Meena

    Digital touchpoints are increasingly important for customers. In the EU-7, digital-influenced sales will grow at a compound annual growth rate (CAGR) of 7.5% from 2017 to 2022 to reach €768 billion, accounting for 45% of offline retail sales. This report breaks down digital-influenced sales by retail category. For the first time, the forecast includes the influence of mobile and tablets, reflecting consumers' increasing use of these devices for research both inside and outside the store. We also break down digital's influence by source.

  • For eBusiness & Channel Strategy Professionals

    REPORT: Forrester Data: Online Grocery Retail Forecast, 2017 To 2022 (Global)

    ForecastView Document

    March 28, 2018Satish Meena

    With more than $5 trillion in sales at stake in the grocery category, both offline and online retailers are fighting for their share of the biggest prize in retail. As consumers begin to embrace buying groceries online, we expect the global online grocery market to grow at a compound annual growth rate (CAGR) of 17% from 2017 to 2022. This report details our five-year forecast for online and offline grocery retail sales, online grocery buyers, and total retail sales for 27 countries.

  • For eBusiness & Channel Strategy Professionals

    REPORT: Forrester Data: Online Retail Forecast, 2017 To 2022 (Asia Pacific)

    ForecastView Document

    March 21, 2018Satish Meena

    Asia Pacific is the largest region for online retail sales, containing both the largest market (China) and the fastest-growing market (India). We expect that around one-fourth of total retail sales will take place online by 2022 in Asia Pacific. Smartphones are the key driver of online retail in Asia Pacific, with 80% of online retail sales coming from mobile by 2022. The related forecast details online and offline growth across five markets. It also reveals the breakdown of mobile versus desktop commerce and provides historical data going back to 2009.

View all of Satish Meena's Research