Social Media

Also referred to as Web 2.0, this term describes the convergence between human interaction and Internet-based groundswell technologies such as mobile and video (e.g., Facebook, Twitter, and YouTube, etc.). Research coverage includes user-generated content and rich Internet applications.

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330 results in Reports

  • Enterprise Architecture
  • For Enterprise Architecture Professionals

    Report:The Enterprise Information Management Barbell Strengthens Your Information Value

    Businesses increasingly rely on information to make smarter, faster decisions for competitive advantage. Although business leaders want access to all kinds of information, structured data and...

    • Downloads: 363
  • For Enterprise Architecture Professionals

    Report:A Framework For Information Management And Consumption Technology

    Tools And Technology: The Information Strategy And Architecture Playbook

    Enterprise architects carry the heavy responsibility of planning for elaborate implementations of complex technology. They must weigh the implications of the plans for all of the related architecture...

    • Downloads: 1705
  • For Enterprise Architecture Professionals

    Report:Market Overview: Master Data Management, Q2 2013

    A Critical Component For Data Agility

    The increasingly complex task of managing data requires new master data management (MDM) capabilities. While the first MDM implementations focused on a single domain — such as customer data...

    • Downloads: 1455
  • For Enterprise Architecture Professionals

    Report:Think Like A Sponsor To Improve Emerging Technology Investments

    Enterprise expectations for information technology are high but firms have trouble making good investments. Emerging technology, in particular, is a risky investment; enterprise architecture (EA)...

    • Downloads: 262
  • For Enterprise Architecture Professionals

    Report:Design Thinking Reshapes EA For Dynamic Business

    Redesign Your EA Program For Front-Office Engagement

    Customer-facing business executives are turning to cutting-edge service design firms to help launch new services that tap digital to deliver differentiated customer experiences. Unfortunately,...

    • Downloads: 474
  • For Enterprise Architecture Professionals

    Report:Brief: An Elastic Analytics Platform

    SQL-For-Hadoop Foreshadows A Next-Generation Platform For Elastic Analytics On Big Data

    A majority of global firms will likely have implemented Hadoop by the end of 2015, and most will probably exploit at least one solution to execute structured queries against the data they store...

    • Downloads: 175
  • For Enterprise Architecture Professionals

    Report:Brief: Major Players Are Targeting The Chinese Cloud Market For Core Business Apps

    From early 2013 through January 2014, several major global and Chinese players in the mission-critical enterprise application software market — such as Infor, Kingdee, SAP, and Yonyou —...

    • Downloads: 178
  • For Enterprise Architecture Professionals

    Report:Are You Using Data To Win? Discover Your Data Management Maturity

    Benchmarks: The Data Management Playbook

    Enterprise architects need to marshal resources to meet the business requirement for fast, accurate data delivery and, at the same time, modernize the platform from the outside in. Forrester...

    • Downloads: 381
  • For Enterprise Architecture Professionals

    Report:The State Of Strategic Execution In 2015

    Landscape: The Strategic Planning And Portfolio Playbook

    To succeed in the race to win, serve, and retain customers, firms must have agility in both strategic planning and execution practices. On the execution side, Agile continues to become a mainstream...

    • Downloads: 1218
  • For Enterprise Architecture Professionals

    Report:Choosing Between Specialist Solutions And Dynamic Case Management Platforms

    Eleven Criteria Sort Through A Challenging Decision

    Case management deployment options confuse enterprise architects that struggle to compare the value of a "fit to purpose" solution versus a dynamic case management (DCM) platform capability. We find...

    • Downloads: 269
  • For Enterprise Architecture Professionals

    Report:Brief: Open Source BPM Finally Makes The Leap Into The Mainstream

    Enterprise architects are currently leading large-scale implementations of business process management (BPM) solutions, spending millions of dollars each year to automate and transform enterprisewide...

    • Downloads: 195
  • For Enterprise Architecture Professionals

    Report:EA's Value To Customer-Experience-Driven Transformation

    Firms can no longer rely on operational excellence or product innovation alone for their success. Sooner or later, cost reduction efforts run out of steam and the organization is forced to...

    • Downloads: 367
  • For Enterprise Architecture Professionals

    Report:EA Isn't Meeting The Demand For New Technology

    Your business is relentlessly pursuing opportunities to win, serve, and retain customers, and demanding new technology to do it. Meanwhile, enterprise architecture (EA) professionals are struggling...

    • Downloads: 328
  • For Enterprise Architecture Professionals

    Report:Brief: IBM Big Data Cloud Services Are A Big Bet

    Try Out IBM's Tools, But Demand More Before You Commit

    On April 28th, IBM made a series of announcements that began bringing together its big data and cloud strategies. As firms plan to meet age-of-the-customer demands for agility and cost effective big...

    • Downloads: 370
  • For Enterprise Architecture Professionals

    Report:Market Overview: BPM Service Providers, Q4 2013

    Leading Providers Help Drive Digital Process Reinvention

    In the next decade, business processes are poised to undergo unprecedented change, sparked by the need to extend business processes to new digital channels, reinvent legacy business processes for...

    • Downloads: 515
  • For Enterprise Architecture Professionals

    Report:Brief: Business Services Must Be A Central Artifact For EA

    Use Business Service Reference Models To Support Digital Transformation

    "Business services" is a much-used term within technology management to describe how technology components are assembled to provide an outcome. Unfortunately, everyone defines and documents business...

    • Downloads: 132
  • For Enterprise Architecture Professionals

    Report:Vendor Landscape: Big Data Archiving

    In The Era Of Big Data, Archiving Is A No-Brainer Investment

    Many organizations fail to see data archiving as part of their business technology agenda because they perceive archiving as highly complex and delivering low business value. However, with growing...

    • Downloads: 190
  • For Enterprise Architecture Professionals

    Report:Is Your Data Management Ready For Systems Of Insight?

    Assessment: The Data Management Playbook

    Systems of insight (SOI) will create a culture where what you do with the data is more important than how you manage it. Enterprise architecture (EA) professionals will need to adopt the core values...

    • Downloads: 174
  • For Enterprise Architecture Professionals

    Report:Define Your Strategic Plan For Process Change

    Strategic Plan: The Business Process Management Playbook

    The race is on to digitize core operational processes to better support customer engagement across online and offline channels. This shift to digital operations demands that companies put customers...

    • Downloads: 794
  • For Enterprise Architecture Professionals

    Report:Benchmarking Your Records Management Program

    Forrester Research And ARMA International Records Management Online Survey, Q3 2012

    Decision-makers report big spending plans for their records management (RM) programs over the next year. Strong RM programs continue to target traditional compliance and information access...

    • Downloads: 393
  • For Enterprise Architecture Professionals

    Report:Execute On Your EA Practice Strategy

    Road Map: The EA Practice Playbook

    This report describes how to turn a strategy into a road map for execution and how to overcome common impediments to high-performance enterprise architecture (EA). EA programs too often get pulled in...

    • Downloads: 981
  • For Enterprise Architecture Professionals

    Report:Five Key Trends That Are Shaping How We Manage Enterprise Content

    Landscape Report: Content Management Playbook

    This updated landscape report, part of the Content Management playbook, identifies the current inflection points in the enterprise content management (ECM) market. Five key trends are shaping how...

    • Downloads: 1315
  • For Enterprise Architecture Professionals

    Report:The Forrester Wave™: Enterprise Content Management, Q3 2013

    The enterprise content management (ECM) market has continued to diversify, with vendors turning to solutions focused on business and transactional content technologies. End users are looking for ways...

    • Downloads: 2017
  • For Enterprise Architecture Professionals

    Report:Manage Your Customer Content In The Salesforce Context

    Enterprise Content Management Adds Value When Documents Drive Deals

    Salesforce has become a dominant platform for customer-facing sales and service professionals, as well as the marketing, operations, and technical teams that support them. Active users spend much of...

    • Downloads: 166
  • For Enterprise Architecture Professionals

    Report:Designing Your EA Operating Model And Organization

    Organization: The EA Practice Playbook

    When firms initiate enterprise architecture (EA) programs — or, more commonly, when they relaunch unsuccessful ones — EA leaders must decide what resources they need and how to organize...

    • Downloads: 643