- For all Roles
For Infrastructure & Operations Professionals
In 2013, it seemed like tablets were taking over the world, threatening the PC's position with the workforce. But the overall tablet market plateaued in 2014 and remains slow-growing and tepid i...
- Downloads: 99
For B2C Marketing Professionals
We expect over 226 billion apps to be downloaded in 2015, and this number will grow at five-year compound annual growth rate (CAGR) of 14.2%. China accounts for more than 50% of these downloads....
- Downloads: 4
For Customer Insights Professionals
Today, we lump tablets into the broader category of mobile devices, implying that consumers take them wherever they go and use them throughout the day. Our data, however, tells us the opposite. ...
- Downloads: 49
For Customer Experience Professionals
Despite their universal characterization as mobile devices, tablets are not mobile. Unlike with smartphones, most consumers use tablets at the end of the day, in the comfort of their home, while...
- Downloads: 290
For eBusiness & Channel Strategy Professionals
The promise of mobile commerce was finally realized in 2013. Since then, retailers have intensified their investments and presence within the mobile space. As companies continue to refine their ...
- Downloads: 19