Ted Schadler's Research
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For Application Development & Delivery Professionals
REPORT: The Business Impact Of Digital Experience Technology Is Profitable Growth
Business Case: The Digital Experience Delivery Playbook
March 1, 2021Ted Schadler
Armed with the methods in this report, application development and delivery (AD&D) professionals can help their companies link digital experience strategy to the technology roadmap. First, assess how digital interactions benefit customers and deliver value to the firm using metrics of profitable growth like increased basket size, percentage of service delivered digitally, and mobile onboarding. Then, prioritize investments based on the total technology cost and time-to-deliver. Is it an extension or a new platform investment? This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.
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For CMO Professionals
REPORT: Gauge Your Digital Business Maturity
The Assessment Report In The Digital Business Playbook
February 19, 2021Ted Schadler, Pascal Matzke, Martin Gill
Digital business transformation is a journey, not a destination. This report guides digital business leaders through Forrester's digital business maturity assessment so you can gauge where your firm is on its journey and discover which core competencies you need to strengthen or develop. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy. We revised this edition to factor in a revised assessment tool and benchmarking data.
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For CIO Professionals
REPORT: Harness Emerging Technologies To Guide Business Strategy
Advanced Level: Technology Practices For IT Transformation
February 12, 2021 Bobby Cameron, Brian Hopkins, Ted Schadler, Patrick Carroll
Tech leaders in advanced firms treat technology as a business asset, making IT transformation a foundation for new customer-obsessed business models. As part of their future fit technology, they let new technology guide their business strategy and put technology at the core of their innovation process to seize advantage the way a startup would. And they build on the tech platforms from earlier phases of maturity. To succeed, advanced technology leaders must focus on systems of engagement; systems of insights; security; and infrastructure, including cloud, integration, and internet of things (IoT). This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.
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For Application Development & Delivery Professionals
REPORT: Take Two Technology Roads To Digital Experience Success
Roadmap: The Digital Experience Delivery Playbook
January 26, 2021Ted Schadler
Once you have a strategy to prioritize digital interactions and have assessed the business impact of each investment, it's time to produce your technology roadmap. You must pursue two paths simultaneously: 1) Make urgent investments in cloud or software extensions and 2) deliver important agility and long-term benefits with a modern digital experience platform. This report outlines the key milestones necessary for application development and delivery (AD&D) professionals to execute on a digital experience delivery strategy. This is an update of a previously published report; Forrester reviews and revises it periodically for continued relevance and accuracy.
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For CIO Professionals
REPORT: Reset Your Technology Foundation For Customer Engagement
Beginner Level: Technology Practices For IT Transformation
January 25, 2021 Bobby Cameron, Brian Hopkins, Ted Schadler
Companies just beginning to establish their technology priorities for the age of the customer are facing an uphill battle against legacy systems and outdated technologies as they develop their future fit technology strategies. This report outlines the technologies that tech leaders in this phase should prioritize to kick-start customer engagement and lay the groundwork for continued growth, including web and mobile interfaces for customer engagement, data and analytics to understand customers, identity management to protect and serve customers, and cloud computing to move to the future of software. This is an update of a previously published report; Forrester reviews and revises it periodically for continued relevance and accuracy.
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