FOR CIO PROFESSIONALS

The Business Technology Agenda Playbook For 2017


Applying Technology, Systems, And Processes To Win, Serve, And Retain Customers



Given the trends in technology, digital business models, and, most importantly, customer market power, all enterprises must undertake a business technology (BT) agenda that applies technology, systems, and processes to win, serve, and retain customers. However, while the broad edicts are the same across all businesses, the strategy, investment, and institutional specifics are not. The BT agenda must account for enormous business, technology, and political complexity. Stakes will be high; rewards ... Continue reading the Executive Overview

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