FOR Application Development & Delivery PROFESSIONALS

The Mobile App Development Playbook


Build Mobile Apps That Drive Engagement



The mobile mind shift is driving application developers' business peers and customers to expect (and demand) support for a wide variety of smartphones and tablets. But building mobile apps is different from building websites or traditional client/server applications. It's not just the technologies that are different — development processes need to be faster and produce higher-quality apps in order to meet higher expectations. This executive overview describes Forrester's mobile app development ... Continue reading the Executive Overview

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Forrester Playbooks

Playbook frameworks guide your critical decisions with integrated reports, tools, and objective insights. See how Playbooks align to your critical business initiatives, delivering integrated reports, tools, and guidance for your key decisions. Watch the video.

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Forrester Consulting applies our deep body of research, data-driven insights, and best practices to your specific business challenge. Learn how Forrester Consulting can help.