Vikram Sehgal

VP, Research Director - Data serving Customer Insights PROFESSIONALS

Vikram leads the forecast team, which is responsible for producing all forecasts within M&S research. He is focused on the consumer commerce areas including retail, travel, and financial services. He is keenly involved in understanding the evolution of consumers' online behavior and technology adoption.

Previous Work Experience

Vikram came to Forrester Research through its acquisition of Jupiter Research, where he started in July 2000. Prior to Jupiter, Vikram worked at IRI, a leading market research company, where he worked closely with some of the leading CPG companies.

Vikram often appears on TV, radio, and comments in the press on the US online retail and travel industry. He has been quoted in The L.A. Times, Business Week, The New York Times, CNN Money, and American Banker. He has also appeared on CNBC, Bloomberg TV, and Radio, NPR, Fox Business News, and ABC.

Education

Vikram earned an M.B.A. from Virginia Tech and a B.Com from N.M College in Mumbai, India.

Research Coverage

Vikram Sehgal's Research

  • For Marketing Leadership Professionals

    Report: Forrester Research Mobile Application Spending Forecast, 2014 To 2019 (US)

    US mobile app downloads represented 17% of the global total in 2014, and revenue from US app downloads and in-app purchases accounted for 20% of all worldwide spending, at $6 billion. As the lar...

    • Downloads: 2
  • For eBusiness & Channel Strategy Professionals

    Report: Forrester Research Online Retail Forecast, 2014 To 2019 (Latin America)

    eCommerce in the Latin American markets covered in this forecast (Mexico, Brazil, and Argentina) will continue to enjoy robust growth for years to come. Compound annual growth rates (CAGRs) of o...

    • Downloads: 7
  • For eBusiness & Channel Strategy Professionals

    Report: Forrester Research Online Holiday Retail Sales Forecast, 2014 (US)

    Derived from the US online retail forecast, this forecast details the online retail spending in the US during the holiday season (i.e., November and December). This includes historical data goin...

    • Downloads: 10
  • For eBusiness & Channel Strategy Professionals

    Report: Forrester Research Web-Influenced Retail Sales Forecast, 2013 To 2018 (US)

    While online retail sales continue to grow, the impact of the Web on overall retail is much larger. With the proliferation of smartphones, the large installed base of tablets, and general cross-...

    • Downloads: 14
  • For Marketing Leadership Professionals

    Report: Forrester Research Online Display Advertising Forecast, 2014 To 2019 (US)

    While various forms of interactive marketing and channels are taking hold, marketers are distributing their advertising budgets in order to find the most effective form of advertising to meet th...

    • Downloads: 7
  • For Marketing Leadership Professionals

    Report: The Worldwide Tablet Forecast

    Forrester recently launched its first global tablet forecast. This report provides color and insight into the numbers behind the forecast. We examine some of the key drivers from both a consumer...

    • Downloads: 168
  • For eBusiness & Channel Strategy Professionals

    Report: Forrester Research Online Retail Forecast, 2010 To 2015 (US)

    Online Retail Spending Forecast (US): Online retail spending by 30 retail categories such as PCs, apparel, housewares, and consumer electronics and baby products. Includes metrics, by category, ...

    • Downloads: 15
  • For eBusiness & Channel Strategy Professionals

    Report: Forrester Research Online Retail Forecast, 2012 To 2017 (US)

    Online retail spending by 30 retail categories such as PCs, apparel, housewares, consumer electronics, and baby products. Includes metrics, by category, such as online buyers, average spending p...

    • Downloads: 20
  • For eBusiness & Channel Strategy Professionals

    Report: Forrester Research Online Retail Forecast, 2010 To 2015 (Western Europe)

    Online Retail Spending Forecast (Western Europe): Online retail spending by 22 retail categories for each of the 17 Western European countries. Includes online buyers and average online spending...

    • Downloads: 16
  • For eBusiness & Channel Strategy Professionals

    Report: Forrester Research Online Retail Forecast, 1/10 (Western Europe)

    Online Retail Spending Forecast (Western Europe): Online retail spending by 22 retail categories for each of the 17 Western European countries. Includes online buyers and average online spending...

    • Downloads: 9
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