Vikram Sehgal

VP, Research Director - Data serving Customer Insights PROFESSIONALS

Vikram leads the forecast team, which is responsible for producing all forecasts within M&S research. He is focused on the consumer commerce areas including retail, travel, and financial services. He is keenly involved in understanding the evolution of consumers' online behavior and technology adoption.

Previous Work Experience

Vikram came to Forrester Research through its acquisition of Jupiter Research, where he started in July 2000. Prior to Jupiter, Vikram worked at IRI, a leading market research company, where he worked closely with some of the leading CPG companies.

Vikram often appears on TV, radio, and comments in the press on the US online retail and travel industry. He has been quoted in The L.A. Times, Business Week, The New York Times, CNN Money, and American Banker. He has also appeared on CNBC, Bloomberg TV, and Radio, NPR, Fox Business News, and ABC.

Education

Vikram earned an M.B.A. from Virginia Tech and a B.Com from N.M College in Mumbai, India.

Research Coverage

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  • James Staten
  • For Infrastructure & Operations Professionals

    Blog:Oracle Embracing the Broader Cloud Landscape

    It's easy to accuse Oracle of trying to lock up its customers, as nearly all its marketing focuses on how Oracle on Oracle (on Oracle) delivers the best everything, but today Ellison's...

    • For Chief Information Officer Professionals

      Blog:How Cloudy Are Your Cloud Service Provider Partners?

      There’s no shortage of companies these days calling themselves cloud service providers (CSPs) but are they really? And if not, what value do they bring to your portfolio and the cloud...

      • For Enterprise Architecture Professionals

        Blog:To get national healthcare right requires Adaptive Intelligence

        With the employer mandate delays being the latest setback to U.S. president Obama's push for national healthcare, it's worth looking at how other countries are successfully tackling the same...

        • For Application Development & Delivery Professionals

          Report:Understanding Cloud's Multitenancy

          Architectures To Balance Economies Of Scale And Security

          True cloud services all use some mode of multitenancy — the ability for multiple customers (tenants) to share the same applications and/or compute resources. It is through multitenant...

          • Downloads: 1006
        • For Application Development & Delivery Professionals

          Report:The Forrester Wave™: Enterprise Public Cloud Platforms, Q2 2013

          One Size Does Not Fit All Developer Needs

          Public cloud platforms are the keys that unlock the flexibility, productivity, and economic advantages of cloud computing. Application development and delivery (AD&D) pros use a wide variety of...

          • Downloads: 2156
        • For CIO Professionals

          Charts & Figures:Cloud Attitudes Stress The CIO-Business Relationship

        • For Chief Information Officer Professionals

          Blog:Oracle Continues to Make Cloud Progress

          Well if you're going to make a dramatic about face from total dismissal of cloud computing, this is a relatively credible way to do it. Following up on its announcement of a serious cloud future...

          • For CIO Professionals

            Charts & Figures:Few Firms Are Ready To Operate A Private Cloud

            Change Management: The Cloud Computing Playbook

          • For Infrastructure & Operations Professionals

            Blog:Has Amazon Solved Its Private Cloud Dilemma?

            Amazon Web Services (AWS) is great, but many of our enterprise clients want those cloud services and values delivered on premise, behind their firewall, which may feel more comfortable for protecting...

            • For Marketing Leadership Professionals

              Report:Introducing Adaptive Intelligence

              Why Firms Need To Share Data To Become Customer-Obsessed

              Enterprises seeking to better understand their customers, market, and competitive landscape can't afford to limit their insights to only what they already know — the data they generate...

              • Downloads: 658
            • For CIO Professionals

              Report:Why Australia Is A Key Cloud Market

              Fast Adoption And Openness Drive Hunger For Innovation

              In our December 4, 2013, "Predictions For 2014: Cloud Computing" report, we stated that Australia would rise to the No. 2 market for cloud services consumption globally. In this report, we explain...

              • Downloads: 222
            • For Customer Insights Professionals

              Report:Adaptive Intelligence: Assess Your Readiness

              Firms today have the false belief that they can create a 360-degree view of their customers with just the data they own. But this means they miss out on valuable insights from partners and...

              • Downloads: 208
            • For CIO Professionals

              Report:Improve Productivity With The Cloud

              When a market disruption as large as cloud computing comes along, it sends ripples throughout your organization, so it should come as no surprise that attitudes toward this technology vary widely...

              • Downloads: 1757
            • For Infrastructure & Operations Professionals

              Blog:Grading our 2013 Cloud Predictions

              At this time 12 months ago, we released our predictions for what changes in the market would be brought about by the maturing of cloud computing. Looking back on the year, we can now see that, while...

              • For Chief Information Officer Professionals

                Blog:Grading Our 2014 Cloud Predictions

                This time last year, we published our predictions of what would be the major events and changes in enterprise cloud adoption in 2014. In this post, we look back on these prognostications to see which...

                • For Application Development & Delivery Professionals

                  Report:Who Are Enterprise Cloud Developers?

                  What Forrester's Forrsights Developer Survey, Q1 2013 Shows

                  Less than a quarter of all enterprise developers are using cloud platforms today. Examining the first movers, using the Forrester Forrsights Developer Survey, Q1 2013, we found significant...

                  • Downloads: 191
                • For CIO Professionals

                  Report:Rightsource Your Applications For The Cloud

                  CIOs frequently ask us which applications they should consider moving to the cloud or replace with cloud services. Forrester provides you with a methodology to answer this question and help you...

                  • Downloads: 1584
                • For Infrastructure & Operations Professionals

                  Blog:Citrix Breaks Away From OpenStack

                  Today's move by Citrix to put its CloudStack IaaS solution into the Apache Foundation says more about the state of the cloud market than it does about OpenStack. As our Fall 2011 Forrsights...

                  • For Application Development & Delivery Professionals

                    Charts & Figures:Seismic Shifts Affect The Edges, Not The Center

                  • For Application Development & Delivery Professionals

                    Report:Big Data Options In The Cloud

                    You'll Likely Need More Than One Cloud Service For Your Big Data Strategy

                    So, you want to do big data in the cloud? Then get ready to navigate a potentially confusing market for big data cloud services. The options span from three categories of foundational services to two...

                    • Downloads: 346
                  • For CIO Professionals

                    Report:Quick Take: Top 10 Cloud Challenges Facing Media And Entertainment

                    Media's Video Challenges Witnessed At NAB Will Be Yours In The Near Future

                    The media and entertainment vertical was one of the first to embrace public cloud computing services, and for much of this market, it is no longer an "if" or "when" but a "how" and "how-best"...

                    • Downloads: 241
                  • For Infrastructure & Operations Professionals

                    Blog:VMware Takes the Cover Off Its Public Cloud

                    Sometimes you can only coax a reluctant partner and I&O customer community for so long before you feel you have to take matters into your own hands. That is exactly what VMware has decided to do to...