Vikram Sehgal

VP, Research Director - Data serving Customer Insights PROFESSIONALS

Vikram leads the forecast team, which is responsible for producing all forecasts within M&S research. He is focused on the consumer commerce areas including retail, travel, and financial services. He is keenly involved in understanding the evolution of consumers' online behavior and technology adoption.

Previous Work Experience

Vikram came to Forrester Research through its acquisition of Jupiter Research, where he started in July 2000. Prior to Jupiter, Vikram worked at IRI, a leading market research company, where he worked closely with some of the leading CPG companies.

Vikram often appears on TV, radio, and comments in the press on the US online retail and travel industry. He has been quoted in The L.A. Times, Business Week, The New York Times, CNN Money, and American Banker. He has also appeared on CNBC, Bloomberg TV, and Radio, NPR, Fox Business News, and ABC.

Education

Vikram earned an M.B.A. from Virginia Tech and a B.Com from N.M College in Mumbai, India.

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157 results in Reports

  • Enterprise Collaboration
  • For CIO Professionals

    Report:2016: Google Apps And Office 365

    Content, Mobile Support, And Ecosystems Will Define Success

    Sixty-five percent of software decision-makers tell us they plan to use or already have begun using collaboration software-as-a-service (SaaS). Fueling a lot of this interest is the availability of...

    • Downloads: 724
  • For CIO Professionals

    Report:Market Overview: Hosted Collaboration Services Providers

    Alternatives To Google Apps And Microsoft Office 365 Emerge

    Sixty-five percent of IT leaders Forrester recently surveyed said they are interested in or already using software-as-a-service (SaaS) for some portion of their collaboration technology portfolio....

    • Downloads: 486
  • For CIO Professionals

    Report:The Gottas And Gotchas Of Selecting And Deploying A Video Platform

    Lessons Learned From Client Reference Interviews

    Deploying a video publishing platform can be as simple as a credit card transaction if you're just looking for a software-as-a-service (SaaS) solution with turnkey functionality. However, many...

    • Downloads: 219
  • For Application Development & Delivery Professionals

    Report:Create A Learning Culture To Jumpstart Employee Development

    Good Content Won't Make The Cut Without A Supportive Environment

    Employee learning is an expected component of most corporate organizational development programs, either as classroom learning or a blend of classroom and online courses. But organizations are slow...

    • Downloads: 108
  • For Infrastructure & Operations Professionals

    Report:The CCI Market Is Poised For Growth

    This report provides IT infrastructure and operations (I&O) professionals with strategic benchmarks to compare their communications and collaboration infrastructure budgets, priorities, motivations,...

    • Downloads: 150
  • For CIO Professionals

    Report:The Business Impact Of Mobile Engagement

    Business Case: The CIO's Mobile Engagement Playbook

    Smartphones and tablets are game changers for engagement because people carry them everywhere they go. Your customers and partners and employees have perpetual access to the vast resources of the...

    • Downloads: 1127
  • For CIO Professionals

    Report:The Process-Driven Business Of 2020

    Why And How To Shift From Incremental Improvement To Transformation

    Business executives expect the CIO to help continuously improve processes by implementing major software suites, developing new apps, or enhancing existing processes. Spurred by the great recession,...

    • Downloads: 2185
  • For Sales Enablement Professionals

    Report:European Tech Marketing Continues To Be Different

    This is a deep-dive data update to last year's report, "European Tech Marketing Is Different: Here's How," based on Forrester's Q4 2011 B2B Marketing Organizations And Investments Survey. Most of the...

    • Downloads: 60
  • For CIO Professionals

    Report:Six Business Technology Trends That Will Propel Your Firm In 2013

    From Technology Foundations To Business Outcomes

    Forrester sees six important trends unfolding in business technology (BT), where information technology will most directly and visibly affect business outcomes. Not having an initiative or effort...

    • Downloads: 1416
  • For CIO Professionals

    Report:The Forrester Wave™: Activities Streams, Q2 2012

    The Five Top-Of-Mind Streams And How They Stack Up

    In Forrester's first 19-criteria evaluation of activities streams vendors, Forrester identified the five significant players — Neudesic Pulse, Salesforce Chatter, Socialcast by VMware...

    • Downloads: 635
  • For Application Development & Delivery Professionals

    Report:Consolidation And Innovation Transform The HRM Vendor Landscape

    This report will enable application development and delivery professionals (AD&D pros) and their HR business partners to understand the factors changing the vendor landscape for HRM technology...

    • Downloads: 1117
  • For Application Development & Delivery Professionals

    Report:Energize Your Developers With A Hackathon

    What Enterprise Dev Leaders Need To Know About Hackathons

    The clock is ticking down. A small team — a couple developers and a single designer — huddles around laptops, rushing to put the finishing touches on an application user interface. They...

    • Downloads: 252
  • For Customer Experience Professionals

    Report:How Collaboration Improves Customer Experience

    Organization: The Digital Customer Experience Improvement Playbook

    Fifty-seven percent of today's information workers — those who use a computer at least 1 hour per day — regularly communicate with colleagues inside their organization, business partners,...

    • Downloads: 390
  • For Application Development & Delivery Professionals

    Report:Create A People-Focused HRM Business Strategy

    Companies need a human resource management (HRM) strategy that focuses on finding and developing successful employees who meet company goals and supporting them not only with a traditional...

    • Downloads: 435
  • For CIO Professionals

    Report:The Forrester Wave™: Cloud Strategies Of Online Collaboration Software Vendors, Q3 2012

    In Forrester's 38-criteria evaluation of the cloud strategies of online collaboration software vendors, we identified eight significant collaboration services providers — Box, Cisco Systems,...

    • Downloads: 1264
  • For Customer Insights Professionals

    Report:Define Data Responsibilities To Boost Enterprise Intelligence

    Who Does What To Maximize The Impact Of Customer Data

    As firms try to ramp up their data capabilities to make the best use of customer data, they are finding a lot wrong with the state of their organization. They lack the skills and knowledge they need,...

    • Downloads: 144
  • For CIO Professionals

    Report:Social Ecosystem Maturity Assessment Model

    The Social Ecosystem Maturity Assessment is presented in conjunction with the research report "Benchmark The Use Of Your Social Business And Collaboration Systems," which explains more fully how CIOs...

    • Downloads: 47
  • For Application Development & Delivery Professionals

    Report:Transform Strategic Processes For Talent Management And Employee Engagement

    This report enables application development and delivery (AD&D) professionals, CIOs, and their HR business partners to maximize the value of talent throughout the enterprise. The strategic components...

    • Downloads: 1041
  • For CIO Professionals

    Report:Best Practices For Optimizing Your Migration To A Cloud Collaboration Solution

    Lessons For CIOs Learned From Google Apps And Microsoft Office 365 Customers

    Many organizations are looking to move their on-premises collaboration tool sets into Google Apps or Microsoft Office 365 to take advantage of the benefits of the cloud. However, many technology...

    • Downloads: 452
  • For Customer Experience Professionals

    Report:Empower Your Employees To Renovate Your Customer Experience Ecosystem

    Tap Workers' Knowledge Of Ecosystem Constituencies To Create New Value

    Building healthy customer experience (CX) ecosystems is challenging because CX executives often don't view customer experience holistically. Fortunately, there are employees in the workplace that can...

    • Downloads: 141
  • For CIO Professionals

    Report:The Changing Cloud Agenda

    Cloud Computing Shifts From Cost To Innovation

    Cloud computing continues to grow at a tremendous speed. But as the market and the understanding of cloud computing grows, the drivers and deployment scenarios that framed the initial cloud agenda...

    • Downloads: 1428
  • For CIO Professionals

    Report:Business Networks Will Push The Cloud Beyond IT

    The Evolution Of Multitenancy In The Cloud Is Enabling True Business Technology Innovation

    Cloud computing has changed the way that IT computing resources are being delivered and consumed, but this change has yet to really affect companies' underlying business models. Although today's CIOs...

    • Downloads: 507
  • For Infrastructure & Operations Professionals

    Report:Get Organized To Stop The Communications And Collaboration Infrastructure Civil War

    In the American Civil War, many combatants on both sides had attended the US Military Academy at West Point as cadets. The war pitted not only brother against brother but also cadet against cadet,...

    • Downloads: 401
  • For CIO Professionals

    Report:Is Yammer + SharePoint Right For You?

    Microsoft Takes A Cloud Dependency

    With market penetration of well over 100 million seats, SharePoint is a strategic investment for many organizations. For most, the primary goal of that investment is more effective collaboration...

    • Downloads: 465
  • For Infrastructure & Operations Professionals

    Report:Five Seismic Forces Reshuffle The Workforce Vendor Ecosystem

    2012 brought a tectonic shift in worker technology requirements. Many more employees now purchase their own devices, bring them to work, and use them to conduct personal and professional activities...

    • Downloads: 384