Vikram Sehgal

VP, Research Director - Data serving Customer Insights PROFESSIONALS

Vikram leads the forecast team, which is responsible for producing all forecasts within M&S research. He is focused on the consumer commerce areas including retail, travel, and financial services. He is keenly involved in understanding the evolution of consumers' online behavior and technology adoption.

Previous Work Experience

Vikram came to Forrester Research through its acquisition of Jupiter Research, where he started in July 2000. Prior to Jupiter, Vikram worked at IRI, a leading market research company, where he worked closely with some of the leading CPG companies.

Vikram often appears on TV, radio, and comments in the press on the US online retail and travel industry. He has been quoted in The L.A. Times, Business Week, The New York Times, CNN Money, and American Banker. He has also appeared on CNBC, Bloomberg TV, and Radio, NPR, Fox Business News, and ABC.

Education

Vikram earned an M.B.A. from Virginia Tech and a B.Com from N.M College in Mumbai, India.

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8 results in Reports

  • Architecture & Technology Strategy
  • Past 12 months
  • Application Development & Delivery
  • John R. Rymer
  • For Application Development & Delivery Professionals

    Report:Create Your Digital Experience Delivery Strategy

    Strategic Plan: The Digital Experience Delivery Playbook

    Digital customer experience isn't the next big opportunity for application development and delivery (AD&D) professionals; it's here now. Business leaders responsible for marketing, sales, and support...

    • Downloads: 1080
  • For Application Development & Delivery Professionals

    Report:New Development Platforms Emerge For Customer-Facing Applications

    Firms Choose Low-Code Alternatives For Fast, Continuous, And Test-And-Learn Delivery

    Hand-coding is too slow to develop and deliver many of the applications that companies use to win, serve, and retain customers. Some firms are turning to new, "low-code" application platforms that...

    • Downloads: 524
  • For Application Development & Delivery Professionals

    Report:Predictions 2015: Modern Apps Mean New Technologies, Processes, And Skills

    Application development and delivery (AD&D) leaders are facing tumultuous change in 2015 driven by people, process, and technology catalysts. Mobile and cloud alter the architectural landscape and...

    • Downloads: 404
  • For Application Development & Delivery Professionals

    Report:Don't Just Maintain Business Applications, Raise Business Responsiveness

    Continuous Improvement: The Business Applications Playbook

    While big projects such as delivering new off-the-shelf or custom-built applications help your organization achieve excellent business outcomes, sustaining these outcomes requires that your...

    • Downloads: 617
  • For Application Development & Delivery Professionals

    Report:Microsoft Ascending

    In First 100 Days, Nadella's Team Shifts To A More Open And Aggressive Posture

    When Microsoft named Satya Nadella the third CEO in its history this past February, we posited 10 questions he needed to answer to ensure Microsoft's future relevance to enterprises. As Nadella's...

    • Downloads: 286
  • For Application Development & Delivery Professionals

    Report:Brief: Salesforce Pivots To Modern Applications

    Should You Follow The Lightning? The Answer Isn't Simple

    A new platform choice for customer-facing apps and a business technology (BT) agenda has emerged: Salesforce. Two years of engineering is shifting Salesforce's cloud platforms to modern component...

    • Downloads: 220
  • For Application Development & Delivery Professionals

    Report:Facebook's Place In A BT Application Development Strategy

    Access To Its Customer Community Is Facebook's Biggest Asset, But Login And Mobile Services Have Broader Potential

    Facebook is the best-known social network in the world, but for developers it's becoming much more. Facebook's APIs and recent acquisitions position it for developing customer-facing systems of...

    • Downloads: 92
  • For Application Development & Delivery Professionals

    Report:Customer Obsession Will Remake AD&D Tools And Supporting Technologies

    Tools & Technology: The Application Development Strategy, Structure, And Sourcing Playbook

    Application development and delivery (AD&D) leaders shifting their strategies, structures, and sourcing to customer-focused software are like acrobats performing above a flimsy net. The tools and...

    • Downloads: 118