Vikram Sehgal

VP, Research Director - Data serving Customer Insights PROFESSIONALS

Vikram leads the forecast team, which is responsible for producing all forecasts within M&S research. He is focused on the consumer commerce areas including retail, travel, and financial services. He is keenly involved in understanding the evolution of consumers' online behavior and technology adoption.

Previous Work Experience

Vikram came to Forrester Research through its acquisition of Jupiter Research, where he started in July 2000. Prior to Jupiter, Vikram worked at IRI, a leading market research company, where he worked closely with some of the leading CPG companies.

Vikram often appears on TV, radio, and comments in the press on the US online retail and travel industry. He has been quoted in The L.A. Times, Business Week, The New York Times, CNN Money, and American Banker. He has also appeared on CNBC, Bloomberg TV, and Radio, NPR, Fox Business News, and ABC.

Education

Vikram earned an M.B.A. from Virginia Tech and a B.Com from N.M College in Mumbai, India.

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472 results in Reports

  • Business Technographics
  • For Enterprise Architecture Professionals

    Report:Manage Your Customer Content In The Salesforce Context

    Enterprise Content Management Adds Value When Documents Drive Deals

    Salesforce has become a dominant platform for customer-facing sales and service professionals, as well as the marketing, operations, and technical teams that support them. Active users spend much of...

    • Downloads: 205
  • For Application Development & Delivery Professionals

    Report:Customer Engagement Needs APIs, But REST Is Far From A Complete Integration Strategy

    Forrester's Data Shows Strong Investment In REST, SOAP, And More

    A cornerstone of any firm's BT agenda is flexible application integration. Application programming interfaces (APIs) — and specifically representational state transfer (REST) APIs —...

    • Downloads: 287
  • For Security & Risk Professionals

    Report:Rescue Your Identity And Access Management Function From Stagnation And Complacency

    Continuous Improvement: The Identity And Access Management Playbook

    How do you avoid a culture of identity and access management (IAM) complacency and mediocrity in your organization? Over time, particularly in large organizations, individuals and teams get into bad...

    • Downloads: 455
  • For Security & Risk Professionals

    Report:S&R Pros Must Empower Employees To Prevent Phishing Attacks

    Technology Alone Won't Stop Attacks; Security Awareness Is Critical

    In a phishing attack, cybercriminals use email and/or social media to trick employees into revealing confidential information about themselves or their firms or clicking on malicious files or web...

    • Downloads: 124
  • For Infrastructure & Operations Professionals

    Report:Brief: New Memory Innovations Will Power Extreme Service Performance

    Flash Is Already Being Usurped In The Insatiable Quest For Speed

    Customer expectations for performance have skyrocketed, placing new demands on your infrastructure. Memory and storage bottlenecks have been critical limitations, but that is about to change. Recent...

    • Downloads: 66
  • For Infrastructure & Operations Professionals

    Report:Redefine Your Workforce Enablement Policy To Empower Employees

    To ensure that employees are armed with the technology they need to do their best work and delight customers, infrastructure and operations (I&O) managers are embracing desktop modernization projects...

    • Downloads: 784
  • For Infrastructure & Operations Professionals

    Report:How Voice-Controlled Intelligent Agents Can Redefine Computing

    Digital Companions Will Become Intermediaries — And Colleagues

    Workers are only beginning to dip their toes into voice-controlled computing: According to Telecom And Mobility Workforce Survey, Q2 2013, just over a third of workers with smartphones say they...

    • Downloads: 169
  • For Infrastructure & Operations Professionals

    Report:Create An Infrastructure And Operations Transformation Road Map

    Road Map: The I&O Transformation Playbook

    The role of infrastructure and operations (I&O) is to architect, implement, and operate the production engine that supports — and preferably anticipates — the business' various...

    • Downloads: 491
  • For Application Development & Delivery Professionals

    Report:Should There Be A Cloud Foundry In Your Future?

    Awareness Runs High, But Few Understand The Rewards And Risks Of This Cloud Platform Choice

    The Cloud Foundry platform has all of the hallmarks of success: It has proven effective in speeding application delivery, is available as open source, is backed by HP, IBM, Intel, SAP, and VMware, is...

    • Downloads: 273
  • For Sourcing & Vendor Management Professionals

    Report:Prepare Your Services Sourcing For Future Success

    The way you source IT services is undergoing a revolution. The fundamental business requirements related to globalization — constant cost pressure paired with uncertain future market conditions...

    • Downloads: 353
  • For Infrastructure & Operations Professionals

    Report:Guarantee Business Value From Technology Monitoring

    Introducing Forrester's Blueprint For Holistic Business Technology Monitoring

    Technology-based services fuel the business. The technology choices that the I&O organization makes are intrinsic to business capability performance and increasingly important to improving IT's...

    • Downloads: 385
  • For CIO Professionals

    Report:CIOs: Find The Right Partners To Manage The Business Impact Of Data Protection

    Data is vital to businesses trying to win in the age of the customer. But unless it's handled with care, it can produce devastating consequences for the business environment. Business leaders are...

    • Downloads: 126
  • For CIO Professionals

    Report:Brief: Microsoft Office Crosses The Cloud Rubicon

    The Focus Is On Business Agility, And Here's Why It Matters

    Microsoft used the SharePoint Conference 2014 to forcefully assert that its entire Office portfolio is pivoting to cloud-first development and delivery. Microsoft gave services like Yammer and...

    • Downloads: 331
  • For Infrastructure & Operations Professionals

    Report:What The Evolution Of Cloud Storage Means For I&O

    Over the last few years, the capabilities and reach of cloud storage services have evolved rapidly, with many organizations expressing interest in storage-as-a-service. With or without the support of...

    • Downloads: 541
  • For Infrastructure & Operations Professionals

    Report:The CCI Market Is Poised For Growth

    This report provides IT infrastructure and operations (I&O) professionals with strategic benchmarks to compare their communications and collaboration infrastructure budgets, priorities, motivations,...

    • Downloads: 161
  • For CIO Professionals

    Report:The Collaborative Economy Will Drive Business Innovation And Growth

    Over the past two decades, the Internet has triggered a tectonic shift in the concept of networking — one that has redefined how companies market and sell products. More recently, social media,...

    • Downloads: 326
  • For Enterprise Architecture Professionals

    Report:The State Of Application Rationalization

    Many enterprise architects (EAs) have been rationalizing application and technology portfolios for some time, and the experience shows. It is a stable, relatively successful initiative that engages...

    • Downloads: 563
  • For Application Development & Delivery Professionals

    Report:Benchmark Your BI Environment For Continuous Improvement

    Benchmarks: The Business Intelligence Playbook

    Is your investment in business intelligence (BI) returning tangible benefits? If not, are you investing enough in BI, analytics, and big data? How many application development and delivery (AD&D)...

    • Downloads: 692
  • For Application Development & Delivery Professionals

    Report:Growth And Insight Drive Application Adoption Trends

    Results from our Forrsights Software Survey, Q4 2013, reveal significant investment activity in packaged applications, both for traditional systems of record applications and systems of engagement....

    • Downloads: 168
  • For Infrastructure & Operations Professionals

    Report:Find The Sweet Spot For Your Bring-Your-Own-Device Program

    Infrastructure and operations (I&O) leaders have the opportunity to offload costs and responsibility while increasing productivity by launching formal bring-your-own-device (BYOD) programs that meet...

    • Downloads: 442
  • For Security & Risk Professionals

    Report:Twelve Recommendations For Your Security Program In 2014

    Customer Trust And Digital Disruption Are Key Considerations For Your 2014 Security Strategy

    Every winter Forrester outlines 12 important recommendations for your security and risk management strategy for the coming year. These recommendations stem from our understanding of the current state...

    • Downloads: 1082
  • For Infrastructure & Operations Professionals

    Report:It's Time To Reconsider Chromebooks

    For Some Enterprises, Chromebooks Fill A Legitimate Computing Niche

    There's been a lot of negative press recently about Google Chromebooks claiming that, two years into their market availability, they're failing. However, while Chromebooks clearly aren't for every...

    • Downloads: 264
  • For Security & Risk Professionals

    Report:Seven Habits Of Highly Effective Incident Response Teams

    Given the continued metastasizing of the threat landscape, it comes as no surprise that enterprises should possess mature incident response capabilities that are built on staff, augmented by...

    • Downloads: 702
  • For Security & Risk Professionals

    Report:The State Of Enterprise Mobile Security, Q2 2015: Strategies Continue To Focus On Mobile Apps

    Benchmark: The Mobile Security Playbook

    Even as more firms adopt and grow comfortable with bring-your-own-device (BYOD) strategies, security and risk (S&R) pros need to remain vigilant, particularly as firms seek to empower employees with...

    • Downloads: 299
  • For Application Development & Delivery Professionals

    Report:Agile Experts Focus On Downstream Delivery

    The 2015 State Of Agile Development: Agile Experts Have Valuable Lessons To Share In How They Apply DevOps

    There is no doubt that Agile is fueling all major software innovations in all global markets. Agile techniques create more value for the business, and faster, than traditional methods. But you won't...

    • Downloads: 222