Vikram Sehgal

VP, Research Director - Data serving Customer Insights PROFESSIONALS

Vikram leads the forecast team, which is responsible for producing all forecasts within M&S research. He is focused on the consumer commerce areas including retail, travel, and financial services. He is keenly involved in understanding the evolution of consumers' online behavior and technology adoption.

Previous Work Experience

Vikram came to Forrester Research through its acquisition of Jupiter Research, where he started in July 2000. Prior to Jupiter, Vikram worked at IRI, a leading market research company, where he worked closely with some of the leading CPG companies.

Vikram often appears on TV, radio, and comments in the press on the US online retail and travel industry. He has been quoted in The L.A. Times, Business Week, The New York Times, CNN Money, and American Banker. He has also appeared on CNBC, Bloomberg TV, and Radio, NPR, Fox Business News, and ABC.

Education

Vikram earned an M.B.A. from Virginia Tech and a B.Com from N.M College in Mumbai, India.

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8 results in Reports

  • Sharyn Leaver
  • For CMO Professionals

    Report:The Operating Model For Customer Obsession

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    Report:Master Design Thinking To Accelerate Your BT Agenda

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    • Downloads: 143
  • For CIO Professionals

    Report:CIOs And CMOs Must Turn Collaboration Into Action

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    Chief information officers (CIOs) and their chief marketing officers (CMOs) must put a unified business technology (BT) agenda into practice that best wins, serves, and retains today's empowered...

    • Downloads: 115
  • For eBusiness & Channel Strategy Professionals

    Report:Master Design Thinking To Accelerate Your Digital Transformation

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    Teams across your business are likely using customer-focused methods like journey mapping and Agile development to pursue digital business transformation and create digital experiences....

    • Downloads: 372
  • For CIO Professionals

    Report:The Operating Model For Customer Obsession

    We know and have proven that a better customer experience correlates with higher revenue growth. But what does it take to succeed in your quest for the level of customer obsession needed to drive...

    • Downloads: 507
  • For CIO Professionals

    Report:Top Technologies For Your BT Agenda

    In today's competitive environment, investing in business technologies is central to companies' ability to win, serve, and retain customers. Business execs know this, but they don't think that their...

    • Downloads: 737
  • For CMO Professionals

    Report:CMOs And CIOs Must Turn Collaboration Into Action

    Forrester/Forbes Insights CIO/CMO Survey Results Show Marginal Progress

    Chief marketing officers (CMOs) and their chief information officers (CIOs) must put a unified business technology (BT) agenda into practice that best wins, serves, and retains today's empowered...

    • Downloads: 227
  • For CIO Professionals

    Report:The False Promise Of Bimodal IT

    BT Provides A Customer-Led, Insights-Driven, Fast, And Connected Alternative

    CEOs, CIOs, and heads of product development face huge challenges and opportunities that require a re-engineering of technology management and the business' role in its implementation. Bimodal IT...

    • Downloads: 938