Zhi Ying Ng

Analyst serving eBusiness & Channel Strategy PROFESSIONALS

Zhi Ying serves eBusiness & Channel Strategy Professionals within the Asia Pacific financial services and retail sectors. Her research focuses on how digital technologies are transforming the way financial institutions and retail enterprises interact and engage with empowered customers. She helps clients understand the digital financial services and retail landscape in Asia Pacific, and she advises them on how to leverage digital technologies to create new sources of value for customers in the region.

Prior to this role, Zhi Ying was a researcher on the eBusiness & channel strategy team; before that, she was a research associate on the CIO team.

Previous Work Experience

Prior to joining Forrester, Zhi Ying was an analyst at Wealth-X, where she researched global wealth trends. Before that, she was a financial journalist at CNBC Asia, where she covered macroeconomic trends and Asian equities.

Zhi Ying's views on mobile banking and mobile payments are commonly cited in prominent local and international publications and broadcast media. Zhi Ying is fluent in Mandarin Chinese and has limited working proficiency in Bahasa Malaysia and Indonesia.

Education

Zhi Ying graduated with a B.A. (hons.) in political science (international relations) from the National University of Singapore.

Zhi Ying Ng's Research

  • For eBusiness & Channel Strategy Professionals

    Report: 2017 New Zealand Mobile Banking Benchmark

    Digital banking strategy executives need to deliver mobile banking services that not only exceed customers' current needs and expectations, but also anticipate their future needs and improve the...

  • For eBusiness & Channel Strategy Professionals

    Report: 2017 Australian Mobile Banking Benchmark

    Digital banking strategy executives need to deliver mobile banking services that not only exceed customers' current needs and expectations, but also anticipate their future needs and improve the...

  • For eBusiness & Channel Strategy Professionals

    Report: Disruptive Fintech Is Dead — Long Live Collaborative Fintech!

    Digital financial innovation shows no signs of abating, with a series of financial technology (fintech) startups placing Hong Kong and Singapore firmly on the innovation map. As FinovateAsia 201...

  • For eBusiness & Channel Strategy Professionals

    Report: Establish Customer-Centric Metrics For Digital Insurance

    Digital insurance success demands new metrics. Typical key performance indicators (KPIs) for digital insurance are often product-focused or channel-siloed, rather than customer-focused, and do n...

  • For eBusiness & Channel Strategy Professionals

    Report: Establish Customer-Centric Metrics For Digital Banking

    Digital banking success demands new metrics. Typical key performance indicators (KPIs) for digital banking are often product-focused or channel-siloed, rather than customer-focused, and do not e...

  • For eBusiness & Channel Strategy Professionals

    Report: 2016 Global Mobile Banking Functionality Benchmark

    Digital banking strategy executives are under pressure to differentiate by offering mobile banking services that exceed customers' needs and expectations. To help digital banking teams better un...

  • For eBusiness & Channel Strategy Professionals

    Report: 2017 Australian Mobile Banking Benchmark

    Digital banking strategy executives need to deliver mobile banking services that not only exceed customers' current needs and expectations, but also anticipate their future needs and improve the...

  • For eBusiness & Channel Strategy Professionals

    Report: Disruption Is Brewing In Digital Investment, Security, And Identity

    Financial technology (fintech) is booming: In 2015, a record $4.5 billion poured into fintech startups in Asia Pacific (AP). These disruptors have caught the attention of savvy eBusiness executi...

  • For eBusiness & Channel Strategy Professionals

    Report: Brief: Digital Leaders Focus On Digitizing Business Strategy

    Attendees at Forrester's Digital Business 2015 Forum heard from digital leaders at top firms who are making bold moves to transform their companies. Allstate Insurance is merging digital and phy...

  • For eBusiness & Channel Strategy Professionals

    Report: 2017 New Zealand Mobile Banking Benchmark

    Digital banking strategy executives need to deliver mobile banking services that not only exceed customers' current needs and expectations, but also anticipate their future needs and improve the...

View all of Zhi Ying Ng's Research

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