Liz Herbert
VP, Principal Analyst
About Liz
Since joining Forrester in 2002, Liz has held various roles researching and advising on software-as-a-service (SaaS) strategies, enterprise application modernization, and working with services partners. In her current role, Liz helps clients understand the key dynamics in the enterprise applications and services markets to make smarter technology sourcing and management decisions that drive business results. Liz has extensive experience helping technology buyers select software and services partners, manage vendor relationships, and negotiate favorable contracts. She also advises technology and technology services vendors on market dynamics, buyer signals, competitive landscape, and go to market.
Liz has been a featured speaker at industry events such as SaaScon, Nasscom, Society of Information Managers, and World BPO Forum. She has been quoted in leading publications including The Wall Street Journal, Fortune, The New York Times, and CIO Magazine. Liz has been featured as a technology expert on TV news segments, including Bloomberg TV and Boston-based NECN. She is frequently featured as an IIAR top-ranked analyst.
Liz has been a featured speaker at industry events such as SaaScon, Nasscom, Society of Information Managers, and World BPO Forum. She has been quoted in leading publications including The Wall Street Journal, Fortune, The New York Times, and CIO Magazine. Liz has been featured as a technology expert on TV news segments, including Bloomberg TV and Boston-based NECN. She is frequently featured as an IIAR top-ranked analyst.