Beth Perlman
VP, Executive Partner
Beth is a technology executive with deep experience in IT leadership, strategy development, systems deployment, digital transformation, and CXO advisory work.
Recent Research
Outside your subscription
Wave Report
December 13th, 2024
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18 min read
In our evaluation of market and competitive intelligence (M&CI) platform providers, we researched, analyzed, and scored the most significant ones.
Outside your subscription
Predictions Report
October 22nd, 2024
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6 min read
Read this report to discover Forrester’s predictions for B2B marketing, sales, and product teams in 2025.
Outside your subscription
Predictions Report
October 22nd, 2024
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5 min read
Younger buyers and genAI are driving changes in how B2B buyers purchase. In 2025, these drivers will result in a tipping point as buyers push providers to deliver better buyer experiences.
Outside your subscription
Vision Report
October 4th, 2024
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14 min read
B2B companies accelerate growth when marketing, sales, and product leaders cocreate a customer-obsessed strategy.
Outside your subscription
Best Practice Report
September 23rd, 2024
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10 min read
This report outlines how traditional sales-led B2B firms can use product-led growth in combination with sales-led motions to drive faster and more profitable growth.
Outside your subscription
Landscape Report
August 6th, 2024
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10 min read
Market intelligence leaders can use this report to understand the value they can expect from a market and competitive intelligence platform vendor and to explore potential partners.
Planned Research
What research can you expect from Forrester in the next 12 months? Updated biweekly, our publishing plan will keep you current with market and technology trends. Use the link below to download a list of our upcoming research.