Brendan Witcher is a renowned expert on mastering digital strategy and a noted authority regarding the impacts of digital transformation on functions and capabilities of customer-facing teams: people, process, and tech. This includes the CMO’s and CDO’s strategic collaborations with other business leaders, the planning and execution of digital initiatives, the effects of digital adoption on the organization, and the technical innovations that power digitally enabled teams to deliver differentiated customer experiences.

In addition, Brendan helps B2C leaders in marketing, commerce, and CX understand, design, and develop strategic modeling practices that guide initiative prioritization and decision-making activities to create alignment between the functions of teams and their ability to achieve overall business objectives.

He is frequently asked to deliver keynote presentations and content for public and private events. He is also frequently contacted to provide commentary and insights to members of the media and outlets such as Bloomberg, CNBC, Marketplace, NPR, PBS, The Economist, Time, and The Wall Street Journal.