This infographic highlights key data points related to digital product development from Forrester's latest digital maturity research.

Nigel Fenwick

,

Caleb Ewald

Building an ecosystem of partners and continued investment in digital transformation were among the top actions digitally advanced firms took to grow in 2020. This infographic highlights digital maturity insights from Forrester Analytics Business Technogr

NF

Nigel Fenwick

,

Caleb Ewald

Product managers demand a robust set of technologies to coordinate products and gather insights from customers. Thankfully, emerging tools and technologies aim to solve many of the biggest product management challenges, helping research, design, develop,

Nigel Fenwick

,

Caleb Ewald

More than 30% of B2B technology buyers already make their initial purchases through a digital channel. But many products aren't a fit for purely digital selling. Even as B2B buyers are accelerating their shift to self-service, they want higher-quality int

Joe Cicman

,

Caleb Ewald

Digital business strategy leaders need to show customers that their firm does what’s right for them when they interact through digital and human touchpoints.

Alyson Clarke

,

Caleb Ewald

Traditional, centralized application development and delivery (AD&D) teams often measure only two things: time and budget. Without the right metrics, AD&D doesn't have clarity about digital experience (DX) priorities, and marketing and the business won't

Joe Cicman

,

Caleb Ewald