Laura Cross

VP, Principal Analyst

Laura is a results-oriented marketing professional with more than 15 years of experience in strategic planning, demand generation, marketing operations, and PR. She understands demand marketing for B2B companies and is passionate about companies with complex business models, especially those that sell to — and through — a channel.

Planned Research

What research can you expect from Forrester in the next 12 months? Updated biweekly, our publishing plan will keep you current with market and technology trends. Use the link below to download a list of our upcoming research.

Download Planned Research