VP, Research Director
Matt is a dynamic marketing and sales professional with more than 21 years of experience. He joined Forrester through the acquisition of SiriusDecisions with a broad spectrum of B2B expertise, managing teams to drive regional, national, and global marketing for large software firms as well as early-stage companies. His experience includes developing, managing, and executing multi-touch, multi-trigger, inbound and outbound campaigns for enterprise sales; original equipment manufacturers; and channel, services, and training teams. He also has experience managing PR and analyst relations, inbound marketing, search engine marketing, and telemarketing teams, both internal and external.