Andrew Bartels

Vice President, Principal Analyst serving CIOs

CIO- Andrew Bartels primarily contributes to Forrester's offerings for the CIO. As an analyst, he is a leading expert on  tech market trends and sizing, cloud and smart computing technologies, tech budget benchmarks and processes, and tech's impact on business operations. He also researches the growing customization of tech systems for industry-specific solutions for utilities, energy, government, education, and professional services sectors. He is a thought leader in buy-side technologies and business networks. Andy has been with Forrester for 15 years, starting with Giga Information Group which Forrester acquired in 2003.

 

 

Previous Work Experience

Andy has extensive experience in the technology market and in strategic planning, both as an analyst and a practitioner in the business world. Prior to joining Giga, Andy held a variety of vice president positions at American Express in the chairman's office, technologies, strategic planning, and re-engineering. Before joining American Express, Andy worked as an economist, writer, and editor for various organizations, including Shearson Lehman Brothers; the US House of Representatives' Committee on Banking, Finance, and Urban Affairs; and the Council on Wage and Price Stability in the Executive Office of the President.

 

Education

Andy earned a B.A. in philosophy from Haverford College and a Ph.D. in history from Johns Hopkins University.

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109 results in Reports

  • Andrew Bartels
  • Packaged Solutions
  • For CIO Professionals

    Report:US Tech Market Outlook For 2016 And 2017: Cloud And Business Caution Will Slow Growth

    Cloud Reaches A Tipping Point In US Tech Budgets, Rippling Through All Categories

    CIOs and other tech decision-makers will have to navigate conflicting positive and negative forces on their firms' tech spending in 2016 and 2017. On one hand, adoption of cloud is spreading to the...

    • For CIO Professionals

      Report:The Canadian Tech Market Outlook For 2016 To 2017

      Canadian Tech Buyers Showed Signs Of Life In 2015, But That Will Fade In 2016

      CIOs in Canada must prepare to make important decisions to fast-track their adoption of cloud services and software-as-a-service (SaaS). While 2016 to 2017 promises to be a tumultuous period for many...

      • Downloads: 121
    • For Application Development & Delivery Professionals

      Report:The Business Applications Landscape 2016 To 2020: SaaS Disruption And Vendor Proliferation

      Landscape: The Business Applications Playbook

      Organizations rely heavily on commercial packaged application software to support business processes. This landscape ranges from customer-focused business technology (BT) applications to solutions...

      • Downloads: 460
    • For CIO Professionals

      Report:The Global Tech Market Outlook For 2016 To 2017

      The Five Themes That Will Define Tech Spending In The Next Two Years

      With CIOs returning to work after their New Year's Eve celebrations, it is time to get back to the serious business of reviewing their 2016 tech spending plans and starting to think about what should...

      • Downloads: 697
    • For CIO Professionals

      Report:2015 To 2016 Tech Market Outlook For European Countries

      Better Growth Outside The Eurozone Than Within

      Will Europe's modest economic expansion strengthen or go into reverse? Will China's economic slowdown and the ongoing geopolitical conflict with Russia put a dent into European exports? What will...

      • Downloads: 305
    • For CIO Professionals

      Report:2015 To 2016 Latin American Tech Market Update

      Troubles In Brazil, Argentina, And Venezuela Offset Better Tech Growth In Chile, Colombia, And Mexico

      Economic struggles and slower growth in the six major countries are contributing to a slow patch in Latin America's tech market growth, with 3.3% in 2015. By 2016, positive fundamentals such as...

      • Downloads: 194
    • For CIO Professionals

      Report:The Midyear Global Tech Market Outlook For 2015 To 2016

      Moderate Growth In Local Currencies Led By The BT Agenda, But A Decline In US Dollars

      At the midyear point in 2015, CIOs in most countries are operating in tech markets with moderate growth of around 4% in local currencies, a bit weaker than what we projected in January 2015. However,...

      • Downloads: 411
    • For CIO Professionals

      Report:European Tech Market Outlook, 2015 To 2016

      A Modest Improvement, Shadowed By A Strong Dollar

      CIOs in European countries can look forward to a slightly better tech market in 2015 and 2016. The European tech market has shown signs of moderate but sustained growth of 4% to 5% in euros. Aided by...

      • Downloads: 270
    • For CIO Professionals

      Report:US Tech Market Outlook For 2015 And 2016: The BT Agenda Powers Steady Expansion

      Software Expansion Offsets Weak Hardware And Outsourcing Demand

      Three trends dominate our updated US tech market forecast for 2015 and 2016. First, spending by CIOs and their business partners on the business technology (BT) agenda to win, serve, and retain...

      • Downloads: 459
    • For CIO Professionals

      Report:2015 To 2016 Tech Market Outlook For Leading Asia Pacific Countries

      China, India, And ASEAN Have The Fastest Growth, But The BT Agenda Is Most Important In Australia And South Korea

      CIOs in Australia, China, India, Japan, South Korea, and other Asia Pacific countries will encounter very different, country-specific tech markets in 2015 and 2016. CIOs in Australia, Singapore, and...

      • Downloads: 352
    • For CIO Professionals

      Report:Salesforce Is Bidding To Be Your Strategic Customer Platform; Should You Accept?

      Salesforce's Reach Toward $20 Billion Will Force CIOs To Decide How Much Salesforce Is Too Much

      As Salesforce seeks to achieve its goal of being the first cloud vendor with $10 billion in revenues and its aspiration to reach $20 billion, understanding its strategy for achieving those targets...

      • Downloads: 424
    • For CIO Professionals

      Report:Asia Pacific Tech Market Outlook For 2015 To 2016

      The BT Agenda Will Play A Small But Positive Role In Driving 5% Tech Market Growth

      The Asia Pacific technology market is no longer the tech world's growth zone. CIOs and other tech buyers in the region can anticipate that local-currency growth in business and government purchases...

      • Downloads: 286
    • For CIO Professionals

      Report:Four Reasons CIOs Should Still Hedge Their SaaS Bets

      SaaS Risks From Monocultures, Monomaniacs, Monopolies, And Multiplexities Will Grow Over Time

      Software-as-a-service (SaaS) has tremendous momentum; Forrester recently projected that the market would exceed $130 billion by 2020. The benefits of SaaS are well-known and are especially important...

      • Downloads: 399
    • For CIO Professionals

      Report:The Global Tech Market Outlook For 2015 To 2016

      Five Themes That Will Define The Tech Market

      As CIOs prepare and manage their 2015 tech budgets, they can confidently push for increases of 4% to 6% in their purchases of tech goods and services, depending on their country. Tech spending in the...

      • Downloads: 1319
    • For CIO Professionals

      Report:Sizing The US CIO's Business Technology Agenda

      Business Technologies Will Grow Faster Than Information Technologies And Will Exceed Half Of New Project Spending

      In the age of the customer, CIOs must prioritize technologies that help firms win, serve, and retain customers. This includes front-office technologies like customer relationship management (CRM),...

      • Downloads: 325
    • For Application Development & Delivery Professionals

      Report:Brief: SAP To Acquire Concur For $8.3 Billion

      With Its Largest SaaS Acquisition To Date, SAP Looks To Dominate Corporate Travel And Expense

      SAP made a bold move on September 18, 2014 to acquire travel and expense (T&E) market leader Concur for $8.3 billion, its largest software-as-a-service (SaaS) acquisition to date. This deal...

      • Downloads: 157
    • For Enterprise Architecture Professionals

      Report:Getting Down To Basics On Smart Process Apps

      Smart process applications represent a new category of software applications that are designed to support collaborative business activities, both the internal, operational collaboration that is part...

      • Downloads: 188
    • For CIO Professionals

      Report:How To Succeed With Smart Process Apps For Cases

      How To Choose And Build The Business Case For The Right Smart Process Application For Your Case Challenges

      Smart process applications represent a new category of software applications that are designed to support collaborative business activities. This collaboration can occur in the customer-oriented...

      • Downloads: 163
    • For Sourcing & Vendor Management Professionals

      Report:Market Overview: 10% Growth In ePurchasing Software Market Makes 2014 A Year For Buyers

      IPOs Will Make More News Than Acquisitions, As SaaS Continues To Gain Share

      For sourcing and vendor management (SVM) professionals and for CIOs, winning, serving, and retaining customers involves more than acquiring the right front-office technologies; it also involves...

      • Downloads: 436
    • For CIO Professionals

      Report:US Tech Market Outlook For 2014 And 2015 — Solid, Steady Growth

      Customer-Facing Technologies Will See The Fastest Growth

      Our updated US tech market forecast indicates that US CIOs can plan for 6% to 7% increases in their tech budgets in 2014 and 2015, after several years in which they have had to be cautious in their...

      • Downloads: 744
    • For CIO Professionals

      Report:Asia Pacific Tech Market Outlook For 2014 To 2015

      China, India, And ASEAN Will Be Up, Japan Down, And Australia And South Korea Flat

      Both technology buyers and technology sellers have a keen interest in what is happening in the Asia Pacific technology market, the third-largest regional tech buying area in the world. CIOs and other...

      • Downloads: 586
    • For CIO Professionals

      Report:Four Reasons For Sluggish Tech Market Growth And The Rationale For Future Optimism

      Weak Economies, A Changing Hardware Market, Cloud, And CEO Aversion To Investment Have Kept A Lid On Tech Buying

      Forrester's projected 5.5% growth in the global tech market in 2014 in local currency terms (6.2% in US dollars) is certainly an improvement over the more feeble growth of 2012 and 2013. Still, these...

      • Downloads: 167
    • For CIO Professionals

      Report:Debunking Two Myths About Tech Budgets

      CIOs Will Still Control Most Tech Spending, Which Will Still Be Two-Thirds MOOSE

      The CIO's job is hard enough delivering reliable, secure, and user-friendly technologies while meeting and anticipating business needs for new technologies to support strategic initiatives. But that...

      • Downloads: 436
    • For CIO Professionals

      Report:A Mixed Bag For The Latin American Tech Market In 2014 And 2015

      Brazil Rejoins The Strong Markets Of Chile, Colombia, And Mexico After A Weak 2013 But Will Slow In 2015 As Others Expand

      The Latin American tech market is rising in importance, and more and more Latin American businesses are becoming globally competitive, adapting as they do so the technologies and technology...

      • Downloads: 314
    • For CIO Professionals

      Report:A Better But Still Subpar Global Tech Market In 2014 And 2015

      Software Buying In The US And Other Tech Twelve Countries Will Drive 5.5% Local Currency Tech Growth In 2014

      The good news for CIOs is that improving economies in the US and elsewhere will generate cash flow to support the purchases of the new mobile, cloud, and smart technologies that are transforming...

      • Downloads: 766