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Application Development & Delivery Professionals

Application Development & Delivery (AD&D) Professionals have to shift focus to provide systems of engagement and hyper-personalized, multichannel experiences that delight customers.

To succeed, you must execute on a business technology agenda focused on delivering superior customer experience to drive growth, improve software development to respond more quickly to customer needs, and leverage data effectively for decision-making.

Who this role is for:

Vice President of Application Development
PMO Director
Vice President, Project Management Office
Vice President of Engineering

Latest Research For This Role

Report: Win Funding For Your Customer Service Project

Business Case: The Contact Centers For Customer Service Playbook

March 19, 2018 | Ian Jacobs

In the age of the customer, customer service must be a cornerstone of a company's customer experience (CX) strategy. Customer service application pros must invest in modernizing their technology....

Report: Gain A Competitive Advantage Through Enterprise Collaboration

Executive Overview: The Enterprise Collaboration Playbook

March 12, 2018 | Art Schoeller

Many of today's collaboration technology initiatives fall well short of their transformational potential. But a properly executed enterprise collaboration (EC) strategy engages employees and connects...

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Analysts Serving This Role

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Upcoming Events For This Role

Webinar: Forrester Futurology: The Future Of B2B Digital Experiences

May 22, 2018

Webinar: AI Engineers: The Hot New Role Enterprises Must Hire To Make AI Pay Dividends

May 3, 2018

Webinar: Use The Forrester Banking Platform Deals Survey To Identify The Most Suitable Vendors

March 27, 2018

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