Beth Caplow

Beth is a strategic marketing leader who has helped companies develop new business opportunities and bring differentiated products and services to market for more than 20 years.

Beth joined Forrester through the acquisition of SiriusDecisions. Prior to SiriusDecisions, she held leadership roles in product strategy and product marketing at State Street Corporation, Fidelity, Pegasystems, and Thomson Financial (now Thomson Reuters), where she established new strategic development, product marketing, and commercialization functions. Beth began her post-MBA career as a consultant with Corporate Decisions, a strategy boutique firm that is now part of Oliver Wyman.

Prior to earning her MBA at Wharton, Beth worked in high tech at Mentor Graphics, where she managed the development of award-winning, preemptive new software applications for electrical and mechanical engineers.

Beth has a BA in mathematics from Reed College and an MBA from the Wharton School with concentrations in strategy and marketing.