Skip to main content
Photo of Michael O'Grady

Michael O'Grady

Principal Forecast Analyst

Michael is a principal forecast analyst within the Marketing & Strategy analytics team. He focuses on eCommerce market sizing and five-year forecasting for Forrester’s syndicated ForecastView product. Some of his forecasts include online retail in Western and Eastern Europe, global luxury eCommerce, global cross-border eCommerce, global marketplaces, digital influence Europe, showrooming Europe, online insurance Europe, and online debt Europe.

Previous Work Experience

Prior to joining Forrester, Michael was a portfolio analyst working within the life sciences industry. He was responsible for understanding trends within the portfolio to help calculate product launch likelihoods and portfolio sustainability.

Education

Michael earned his undergraduate degree in mathematics from Leeds University. He also earned an M.Sc. in IT from University College London and an MBA from the Open University. He is an associate member of the Operational Research Society.

Michael is a principal forecast analyst within the Marketing & Strategy analytics team. He focuses on eCommerce market sizing and five-year forecasting for Forrester’s syndicated ForecastView product. Some of his forecasts include online retail in Western and Eastern Europe, global luxury eCommerce, global cross-border eCommerce, global marketplaces, digital influence Europe, showrooming Europe, online insurance Europe, and online debt Europe.

Previous Work Experience

Prior to joining Forrester, Michael was a portfolio analyst working within the life sciences industry. He was responsible for understanding trends within the portfolio to help calculate product launch likelihoods and portfolio sustainability.

Education

Michael earned his undergraduate degree in mathematics from Leeds University. He also earned an M.Sc. in IT from University College London and an MBA from the Open University. He is an associate member of the Operational Research Society.

Michael O'Grady's Most Recent Research

Research

Global Tech Market Outlook For 2021 To 2022

The Tech Contraction Of 2020 Will Turn To Growth In 2021 And 2022
July 19th, 2021 | Michael O'Grady , Himank Joshi

Global tech investment was flat in the pandemic recession of 2020 but will bounce back to 6.5% growth in 2021 and 2022, driven primarily by software's...

11 min read
Research

2021 Online Retail Forecast, US

COVID-19 Is Accelerating Online Penetration Across Many Categories
June 29th, 2021 | Michael O'Grady , Sucharita Kodali

As the pandemic forced nonessential retail stores to close, US e-commerce grew 30% in 2020. Online food and drink grew more than twice as fast as US e-commerce...

7 min read
Research

US Tech Market Outlook By Category For 2021 And 2022

Software Powers The US Tech Market Recovery
June 25th, 2021 | Andrew Bartels , Michael O'Grady

The US tech market outlook has turned positive since December 2020, with overall growth in US tech budgets now projected at 7.4% in 2021 and 6.7% in 2022...

24 min read
Research

2021 Online Retail Forecast, Western Europe

COVID-19 Is Accelerating Online Penetration Across Many Categories
June 15th, 2021 | Michael O'Grady

Western European e-commerce saw record 31% growth in 2020 as the pandemic forced nonessential retail stores to periodically close. The most developed markets...

6 min read
Research

2021 Smartphone And Tablet Online Retail Forecast, US

ForecastView US Smartphone And Tablet Online Retail Forecast, 2020 To 2024, Models The Impact Of COVID-19 On Mobile Commerce For Retail And Travel

Forrester expects US mobile commerce to grow at an annualized rate of 14.4% over the next five years to 2024. COVID-19 has had a profound impact on the...

6 min read