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Susan Macke

Principal Analyst

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Susan is a global marketing executive with over 20 years of experience in building and transforming world-class teams across key capabilities, including strategy, product and portfolio management, demand generation, sales enablement, brand development, customer relationship management, and communications. Coming from a technology background and holding quota-carrying roles, she works collaboratively across marketing, product, and sales on integrated planning and execution that fuels audience-centric success.

Previous Work Experience

Susan joined Forrester through the acquisition of SiriusDecisions. Prior to SiriusDecisions, she led global marketing teams at Lexmark, Neopost, International Game Technology, Hewlett-Packard, and Nokia. She has lived and worked in country for a geography and at headquarters. She also led product and software development at Sendo, Motorola, and IBM.

Education

Susan received a BS in operations research and computer science from Lebanon Valley College.

Susan is a global marketing executive with over 20 years of experience in building and transforming world-class teams across key capabilities, including strategy, product and portfolio management, demand generation, sales enablement, brand development, customer relationship management, and communications. Coming from a technology background and holding quota-carrying roles, she works collaboratively across marketing, product, and sales on integrated planning and execution that fuels audience-centric success.

Previous Work Experience

Susan joined Forrester through the acquisition of SiriusDecisions. Prior to SiriusDecisions, she led global marketing teams at Lexmark, Neopost, International Game Technology, Hewlett-Packard, and Nokia. She has lived and worked in country for a geography and at headquarters. She also led product and software development at Sendo, Motorola, and IBM.

Education

Susan received a BS in operations research and computer science from Lebanon Valley College.