Reineke Reitsma [Posted by Reineke Reitsma]

Forrester’s Consumer Forum 2009, October 27 and 28 in Chicago, is fast approaching. This event will help you understand how consumers' evolving online behavior demands that firms step up efforts to engage them, and we have great speakers ligned up from companies like Microsoft, Acxiom, Hewlett Packard, Best Buy, Pizza Hut, InterContinental Hotels Group, Hearst Magazines Digital Media, Hilton Hotels, and E*TRADE, who'll share their companies' best practices for creating breakthrough multichannel relationships, .

I'm busy preparing the Market Research Track sessions, with a presentation from Gian Fulgoni, the CEO of ComScore on 'The Next Generation Of Global Digital Audience Measurement', John Kearon, ChiefJuicer of Brainjuicer hosting a panel on 'Innovative Ways To Gather Consumer Insight In A 3D World', Tamara Barber hosting a panel with BestBuy and SMG Multicultural on 'Lessons In Targeting Multicultural Consumers', and last but not least, Jackie Anderson with a presentation on 'Engaging Youth Across Channels Is A Need, Not A Want'.

If you’ve already signed up, here are some great ways to maximize your experience, like Follow us on Twitter as we plan and launch the Event or RSVP on our Facebook Event page, and network with attendees.

Don’t miss out on this opportunity to learn from the experts, please visit for more information. I'd love to meet you in Chicago, please reach out if you're planning on attending.