Boris   Evelson

Boris Evelson

Vice President, Principal Analyst Serving Application Development & Delivery Professionals

Boris serves the Application Development & Delivery role. He is a leading expert in business intelligence (BI) — a set of processes, methodologies, and technologies used to transform raw data into meaningful, useful, and action-oriented enterprise information. Boris delivers strategic guidance, helping enterprises define BI strategies, governance, and architectures and identify vendors and technologies that help them put information to use in business processes and end user experiences.

Boris' current research focuses on the practical and actionable best practices for building BI infrastructure and applications, such as BI business cases, architectural options, organizational structures, and vendor selection. Boris continues to explore emerging trends in next-generation BI, such as agile BI architecture and development approaches, in-memory analytics, advanced data visualization, convergence of structured data and unstructured content analytics, process-driven and operational BI, and many others.

Previous Work Experience

Boris has more than 30 years of experience with enterprise software and applications implementation, management consulting, and strategic advisory skills. Most recently, Boris was a managing partner at Textra, a boutique strategic advisory firm serving all IT constituents: users, vendors, and investors. Boris cofounded Textra after spending several years as a VP and a strategic technology advisor at JPMorgan/LabMorgan, where he led many successful internal BI initiatives, advising the bank's large enterprise software clients on enterprise adoption issues and product and marketing strategies. Prior to JPMorgan, Boris served as a senior manager of data warehousing and customer relationship management (CRM) practices at PricewaterhouseCoopers. Boris started his career at Citibank, where, among many other successful projects, he implemented the bank's first global credit risk data warehouse.

Education

Boris holds a degree in music education from Moscow Gnessin School Of Music, Russia.

Boris Evelson

Vice President, Principal Analyst Serving Application Development & Delivery Professionals

Boris serves the Application Development & Delivery role. He is a leading expert in business intelligence (BI) — a set of processes, methodologies, and technologies used to transform raw data into meaningful, useful, and action-oriented enterprise information. Boris delivers strategic guidance, helping enterprises define BI strategies, governance, and architectures and identify vendors and technologies that help them put information to use in business processes and end user experiences.

Boris' current research focuses on the practical and actionable best practices for building BI infrastructure and applications, such as BI business cases, architectural options, organizational structures, and vendor selection. Boris continues to explore emerging trends in next-generation BI, such as agile BI architecture and development approaches, in-memory analytics, advanced data visualization, convergence of structured data and unstructured content analytics, process-driven and operational BI, and many others.

Previous Work Experience

Boris has more than 30 years of experience with enterprise software and applications implementation, management consulting, and strategic advisory skills. Most recently, Boris was a managing partner at Textra, a boutique strategic advisory firm serving all IT constituents: users, vendors, and investors. Boris cofounded Textra after spending several years as a VP and a strategic technology advisor at JPMorgan/LabMorgan, where he led many successful internal BI initiatives, advising the bank's large enterprise software clients on enterprise adoption issues and product and marketing strategies. Prior to JPMorgan, Boris served as a senior manager of data warehousing and customer relationship management (CRM) practices at PricewaterhouseCoopers. Boris started his career at Citibank, where, among many other successful projects, he implemented the bank's first global credit risk data warehouse.

Education

Boris holds a degree in music education from Moscow Gnessin School Of Music, Russia.

Boris Evelson's Research

Most RecentMost Popular
  • For Application Development & Delivery Professionals

    REPORT: Now Tech: AI-Based Text Analytics Platforms, Q2 2018

    Forrester's Overview Of 34 Text Analytics Platforms

    April 4, 2018Boris Evelson

    You can use AI-based text analytics platforms to improve customer acquisition, service, and retention; manage governance and risk; and gain efficiencies with RPA. But to access these benefits, you'll first have to choose a platform from a diverse set of vendors — vendors that vary by size, functionality, geography, and vertical market focus. Application development and delivery (AD&D) pros working on text analytics initiatives should use Forrester's Now Tech report to understand the value they can expect from an AI-based text analytics platform provider and select vendors based on size and functionality.

  • For Customer Insights Professionals

    REPORT: Q&A: Six Questions To Ask Before Diving Into Text Analytics

    Make The Most Of Your Textual Enterprise Data

    April 4, 2018Boris Evelson, Elizabeth Cullen

    Your company's understanding of its customers will be incomplete unless you can harness all types of enterprise data — structured and unstructured. While customer insights (CI) pros are comfortable with structured data analysis, they are only beginning to explore opportunities to use text analytics. In this report, CI pros will get answers to six key questions before they start on an often perilous journey of mining and analyzing unstructured enterprise data. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy. We have elaborated on the uses cases and methods for text analytics in this update.

  • For Application Development & Delivery Professionals

    REPORT: Benchmark Your BI Environment For Continuous Improvement

    Benchmarks: The Business Intelligence Playbook

    March 20, 2018Boris Evelson

    Application development and delivery (AD&D) professionals working on business intelligence (BI) initiatives need to understand whether their BI environment is performing well or could use a strategy tune-up, resource injection, business and technology organization realignment, or even a complete reassessment. Forrester recommends that AD&D pros working on BI initiatives use the benchmarks in this report to measure and assess the efficiency and effectiveness of their BI environments. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy. This edition factors in new data from Forrester's Q4 2016 global survey on various aspects of BI.

  • For Application Development & Delivery Professionals

    REPORT: AI Unlocks The Business Intelligence In BI

    Continuous Improvement: The Business Intelligence Playbook

    March 1, 2018Boris Evelson, Kjell Carlsson, Ph.D.

    Business intelligence (BI) technology is the foundation of an insights-driven business. But even enterprises committed to data-driven decision making and that utilize modern BI tools frequently fail to transform data into actionable insights and tangible business outcomes — they are not yet insights driven. This report will guide application development and delivery (AD&D) pros working on BI initiatives on which artificial intelligence (AI) technologies they can deploy to boost BI capabilities.

  • For Application Development & Delivery Professionals

    REPORT: Establish Ongoing Processes To Assess Your Business Intelligence Maturity

    Assessment: The Business Intelligence Playbook

    January 19, 2018Boris Evelson, Martha Bennett

    Forrester's business intelligence (BI) maturity self-assessment model helps application development and delivery (AD&D) professionals assess the maturity of their current BI environments. It also allows them to measure the progress of their BI environment and correlate BI maturity to other business performance indicators. This is an update of a previously published report with an embedded link to our updated BI maturity self-assessment model.

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