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Cheryl   McKinnon

Cheryl McKinnon

Principal Analyst Serving Enterprise Architecture Professionals

Cheryl McKinnon is a principal analyst serving enterprise architecture professionals; she helps them support their firm's need for content and collaboration technology capabilities in the age of the customer. Cheryl delivers research and advisory services in areas including enterprise content management (ECM), content archiving, enterprise file sync and share, document-centric collaboration, life-cycle management, information governance, and file analytics.

Previous Work Experience

Before joining Forrester, Cheryl ran an independent consulting firm, serving both private- and public-sector clients. Cheryl has served as vice president of marketing for industry association AIIM, was chief marketing officer of Nuxeo, and held senior management roles with OpenText and Hummingbird.

Cheryl frequently presents at events such as conferences, seminars, and webinars. She is a longtime member of AIIM and ARMA, and has served on their association conference and standards committees. Cheryl has been a guest contributor to a variety of industry publications and has been quoted in TechCrunch, TechTarget, Bloomberg, Reuters, KMWorld, and CMSWire, among others.

Education

Cheryl has a bachelor's degree from the University of Winnipeg, an MA in history from Carleton University, and has completed coursework toward a Ph.D. in history at the University of Ottawa, though she remains (regrettably) "ABD."

Cheryl McKinnon

Principal Analyst Serving Enterprise Architecture Professionals

Cheryl McKinnon is a principal analyst serving enterprise architecture professionals; she helps them support their firm's need for content and collaboration technology capabilities in the age of the customer. Cheryl delivers research and advisory services in areas including enterprise content management (ECM), content archiving, enterprise file sync and share, document-centric collaboration, life-cycle management, information governance, and file analytics.

Previous Work Experience

Before joining Forrester, Cheryl ran an independent consulting firm, serving both private- and public-sector clients. Cheryl has served as vice president of marketing for industry association AIIM, was chief marketing officer of Nuxeo, and held senior management roles with OpenText and Hummingbird.

Cheryl frequently presents at events such as conferences, seminars, and webinars. She is a longtime member of AIIM and ARMA, and has served on their association conference and standards committees. Cheryl has been a guest contributor to a variety of industry publications and has been quoted in TechCrunch, TechTarget, Bloomberg, Reuters, KMWorld, and CMSWire, among others.

Education

Cheryl has a bachelor's degree from the University of Winnipeg, an MA in history from Carleton University, and has completed coursework toward a Ph.D. in history at the University of Ottawa, though she remains (regrettably) "ABD."

Cheryl McKinnon's Research

Most RecentMost Popular
  • For Enterprise Architecture Professionals

    REPORT: The Five Key Trends That Will Shape Your 2020 Content Services Strategy

    Landscape: The Enterprise Content Management Playbook

    May 5, 2020Cheryl McKinnon

    Five key trends are shaping the content management market as it evolves into flexible cloud and hybrid platforms. Content-rich use cases that cross business boundaries, the rise of intelligent content services, and fresh approaches to authoring content are all factors driving platform innovation. This report will help enterprise architecture (EA) professionals keep their content management roadmap relevant to their firm's top business imperatives. This is an update of a previously published report; Forrester reviews and revises it periodically for continued relevance and accuracy. We are now updating it to reflect new market trends across the landscape.

  • For Enterprise Architecture Professionals

    REPORT: ECM Requires Investment: Five Key Elements To Include In Your Business Case

    Business Case: The Enterprise Content Management Playbook

    March 10, 2020Cheryl McKinnon

    Enterprise architects play a central role during business case development by establishing clear goals, desired benefits, risks, and capacity gaps when requesting the financial investments they need to proceed. Checklist five elements of a business case before asking senior management for a "go" or "no go" decision on a content management investment. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.

  • For Enterprise Architecture Professionals

    REPORT: The Top Three Trends Shaping Information Governance In 2020: Cloud, AI, And Privacy

    Key Findings From The Forrester/ARMA International Records Management Survey, Q4 2019

    February 20, 2020Cheryl McKinnon

    Forrester Research and ARMA International fielded a joint survey of records and information management (RIM) professionals to understand the key trends and challenges facing the profession in 2020. Enterprise architecture (EA) pros must consider these trends as they make informed decisions and continue to support their legal, compliance, and information management peers in their planning for 2020 and beyond.

  • For Application Development & Delivery Professionals

    REPORT: Now Tech: Intranet Platforms, Q1 2020

    Forrester's Overview Of 21 Intranet Platform Providers

    February 19, 2020Cheryl McKinnon

    You can use intranet platforms to provide targeted and timely internal communications, curate content and make it more findable, and facilitate idea exchange and the harnessing of insights for innovation. But to realize these benefits, you'll first have to select from a diverse set of vendors that vary by size, functionality, geography, and vertical market focus. Application development and delivery (AD&D) professionals should use this report to understand the value they can expect from an intranet platform provider and to select one based on size and functionality.

  • For Enterprise Architecture Professionals

    REPORT: Digital Fragility: The Ticking Time Bomb Within Enterprises

    Protect Your Corporate Memory And Future-Proof Your Brand

    December 16, 2019Cheryl McKinnon, Caleb Ewald

    Digital fragility has emerged as a risk to digital business, but CIOs and CMOs are failing to confront it. Firms must preserve and protect digital information to ensure that it's available when needed to meet business, legal, or knowledge management needs. Corporate memory, brand assets, and customer data may evaporate if measures aren't taken to ensure its availability and accessibility. This report outlines potential pitfalls and recommends ways that enterprise architects and other stakeholders can address them.

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