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Forrester Research For:

eBusiness & Channel Strategy Professionals

eBusiness professionals need to infuse digital skills throughout their organizations to win, serve, and retain customers.

To succeed, you must create best-in-class digital touchpoints to drive engagement and profitability, deliver seamless omnichannel experiences for cross-channel customers, and serve them in their mobile moments.

Who this role is for:

VP of Channel Strategy
VP of eCommerce
VP of Digital Strategy
VP of Omnichannel

Latest Research For This Role

Report: Online Retail Will Drive Overall European Retail Sales Growth Through 2023

Highlights From The Forrester Analytics: Online Retail Forecast, 2018 To 2023 (Western Europe)

December 13, 2018 | Michelle Beeson

Western European online retail sales will continue their double-digit growth through 2023. That's good news because online sales growth will drive overall sales for retailers. This report highlights...

Report: The Omnichannel Maturity Assessment

Assessment: The Omnichannel Commerce Playbook

December 13, 2018 | Brendan Witcher

Supporting an omnichannel fulfillment program is table stakes in retail today. Organizations need to assess their omnichannel maturity to understand their current state and compare it with their...

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Analysts Serving This Role

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Upcoming Events For This Role

Webinar: Predictions 2019: Retail

January 22, 2019

Webinar: Small Business Banking Customers: Five Things You Should Know

January 16, 2019

Webinar: 2019 Priorities: Embracing Digital In Wealth Management To Remain Relevant

January 9, 2019

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