Forrester Research For:
eBusiness professionals need to infuse digital skills throughout their organizations to win, serve, and retain customers.
To succeed, you must create best-in-class digital touchpoints to drive engagement and profitability, deliver seamless omnichannel experiences for cross-channel customers, and serve them in their mobile moments.
VP of Channel Strategy
VP of eCommerce
VP of Digital Strategy
VP of Omnichannel
June 30, 2015 | Andy Hoar
June 30, 2015 | Zia Daniell Wigder
June 29, 2015 | Peter Sheldon
June 22, 2015 | Zhi Ying Ng
A Look At Canadian Online Retailers' Key Metrics, Initiatives, And Marketing Tactics
July 2, 2015 | Sucharita Mulpuru
Forrester partnered with Retail Council Of Canada to conduct a survey of Canadian retailers regarding their eCommerce businesses and key initiatives for the year. The survey incorporated insights...
Borrow Mobile Moments To Engage Your Customers In Context Throughout Your Ecosystem And On Third-Party Platforms
June 29, 2015 | Julie A. Ask
You face the following challenge: Most of your customers will not download your mobile app, but you know that mobile is the most important digital touchpoint in which to win, serve, and retain your...
B2C eCommerce, Online Retail...
Customer Experience Management, Personalization...
August 18, 2015
September 21, 2015