Forrester Research For:
eBusiness professionals need to infuse digital skills throughout their organizations to win, serve, and retain customers.
To succeed, you must create best-in-class digital touchpoints to drive engagement and profitability, deliver seamless omnichannel experiences for cross-channel customers, and serve them in their mobile moments.
VP of Channel Strategy
VP of eCommerce
VP of Digital Strategy
VP of Omnichannel
July 6, 2015 | Adam Silverman
July 6, 2015 | Martin Gill
July 6, 2015 | Sucharita Mulpuru
June 30, 2015 | Andy Hoar
Implement Tactical Changes To Accelerate Customer-Centric Innovation In Your Firm
July 7, 2015 | Martin Gill
For most firms, digital transformation is a major undertaking, and one that even the savviest of eBusiness professionals can't scope, design, and deliver in one big bang. The cultural and...
Part New, Part Old — Oracle's Commerce Cloud Represents A Credible New Platform Option For SaaS-Oriented eBusiness Teams
July 6, 2015 | Peter Sheldon
For the past two years, Oracle has committed substantial R&D resources to developing a new software-as-a-service (SaaS) version of its popular on-premises commerce product. As of March 2015, the new...
B2B Integration, eMarkets...
Mobile Video, Mobile Email...
Multichannel Customer Experience, Customer Advocacy...
August 18, 2015
September 21, 2015