For CIO Professionals
Digital Business Transformations Generate Urgent Business Technology Needs
Your firm's eBusiness executives are pressing for a new approach to technology management. They are among the first to realize that older approaches to tech management aren't working and offer cogent...
- Downloads: 52
For eBusiness & Channel Strategy Professionals
Tools And Technology: The Digital Business Transformation Playbook
Digital business demands a new approach to technology management. Think about how your firm has delivered technology in the past: monolithic, on-premises applications chosen because your firm signed...
- Downloads: 269
For B2C Marketing Professionals
Technology marketers' traditional demand generation and customer conversion playbook won't cut it in the tech market transformation from information technology (IT) to business technology (BT)....
- Downloads: 1257