eCommerce

eCommerce refers to activities in which businesses — or consumers — use the Internet to identify supplies, select products and services, complete financial transactions, and/or obtain services. Delivery may occur online or outside of the Internet. Research coverage includes eCommerce platforms and technologies and mobile eCommerce.

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983 results in Reports

  • B2C eCommerce
  • For eBusiness & Channel Strategy Professionals

    Report:Ten Must-Have Features For Secure Client Sites Of Investment Firms

    Best Practices From The Authenticated Websites Of Leading US Wealth And Asset Management Firms

    Getting the secure client site right is crucial to the success of investment firms today: Web access on a personal computer is overwhelmingly the touchpoint of choice for US investors who want to see...

    • For eBusiness & Channel Strategy Professionals

      Report:European Cross-Channel Retail Sales Forecast, 2015 To 2020

      Don't Underestimate Your Digital Touchpoints' Offline Influence

      Forrester forecasts that over half of all retail sales in Europe will be impacted by the Web by 2020. These web-impacted sales include both online sales (including mobile and tablet sales) and...

      • Downloads: 390
    • For eBusiness & Channel Strategy Professionals

      Report:Cross-Border eCommerce: The Opportunity For US Online Retailers

      International Shipping Solutions Provide A Low-Cost Way To Reach Global Online Shoppers

      eCommerce growth rates in many regions of the globe are outpacing eCommerce growth in the US. As a result, eBusiness executives at US online retailers are considering new ways to expand globally....

      • Downloads: 59
    • For eBusiness & Channel Strategy Professionals

      Report:2015 Global Mobile Banking Functionality Benchmark

      Benchmarks: The Mobile Banking Strategy Playbook

      Over the past five years, mobile banking has gone from little more than an extension of online banking to what one digital banking executive calls "the most important part of my job." eBusiness and...

      • Downloads: 175
    • For eBusiness & Channel Strategy Professionals

      Report:Online Retailers: Focus On Serving Your Customers In Their Mobile Moments

      You Have Many Opportunities To Drive Sales And Customer Loyalty

      For the past 20 years, online retailers have been steadily taking market share away from traditional retailers. Initially, they used price arbitrage, but more recently have shifted focus to...

      • Downloads: 127
    • For eBusiness & Channel Strategy Professionals

      Report:Forrester Research Online Retail Forecast, 2015 To 2020 (US)

      ForecastView Spreadsheet

      We expect US eCommerce to enjoy a double-digit year-over-year growth rate heading into 2015. While online buyer growth approaches maturation, the continual shift in wallet share will drive the...

      • Downloads: 7
    • For Application Development & Delivery Professionals

      Report:Market Overview: Chat Solutions For Customer Service

      Twenty-One Solutions For Delivering Differentiated Experiences

      Customers demand superior service and support as the price for their ongoing loyalty and patronage, and they are increasingly leveraging the chat channel for customer service. The chat vendor...

      • Downloads: 954
    • For eBusiness & Channel Strategy Professionals

      Report:Retail eCommerce In Canada 2015

      A Look At Canadian Online Retailers' Key Metrics, Initiatives, And Marketing Tactics

      Forrester partnered with Retail Council Of Canada to conduct a survey of Canadian retailers regarding their eCommerce businesses and key initiatives for the year. The survey incorporated insights...

      • Downloads: 90
    • For eBusiness & Channel Strategy Professionals

      Report:Brief: Western European Online Cross-Border Retail Sales Forecast, 2013 To 2018

      European Online Cross-Border Sales Will Reach €40 Billion By 2018

      Cross-border online sales are on the rise in Europe, with Forrester forecasting that they will grow by a compound annual growth rate (CAGR) of 11% over the next five years. Cross-border sales...

      • Downloads: 62
    • For eBusiness & Channel Strategy Professionals

      Report:2015 European Mobile Banking Functionality Benchmark

      CaixaBank Tops Our Review Of European Banks' Mobile Services

      We used our Mobile Banking Functionality Benchmark methodology to evaluate the retail mobile banking offerings of 13 banks across Europe using 41 criteria. While all of the European banks deliver the...

      • Downloads: 182
    • For eBusiness & Channel Strategy Professionals

      Report:Brief: Five Killer Competencies Every Digital Team Needs To Build

      Develop New Ways Of Working To Enhance Digital Business Maturity

      A combination of factors is challenging the make-up of your digital team. Digital is no longer tactical; it's a core part of business strategy. And as such, it's a boardroom topic. Digital skills now...

      • Downloads: 176
    • For Customer Experience Professionals

      Report:The Best And Worst Of Australian Retail Website Experiences, 2015

      Forrester has been evaluating website user experiences since 1999, completing more than 1,500 site reviews to date. This year, for the first time, we turned our attention to Australian websites...

      • Downloads: 90
    • For eBusiness & Channel Strategy Professionals

      Report:2015 Australian Mobile Banking Functionality Benchmark

      Westpac Tops Our Review Of Australian Banks' Mobile Services

      We used our Mobile Banking Functionality Benchmark methodology to evaluate the mobile banking offerings of the four largest retail banks in Australia on more than 40 criteria. The Aussie banks have...

      • Downloads: 117
    • For eBusiness & Channel Strategy Professionals

      Report:Making The Case To Go Global

      Business Case: The eCommerce Globalization Playbook

      If you're contemplating how to take your organization global, you're not alone. A growing number of eCommerce leaders are looking to extend their businesses into new markets — and struggling to...

      • Downloads: 85
    • For Customer Insights Professionals

      Report:Mobile's Role In The Path To Purchase Across Product Categories And Age Groups

      A Technographics® 360 Report: Using Behavioral Tracking, Survey, And Online Community Data

      Smartphones and tablets have changed the way some consumers buy. They embark on the path to purchase — they discover, explore, buy, use, ask, and engage — using a multitude of...

      • Downloads: 66
    • For eBusiness & Channel Strategy Professionals

      Report:The Kids Are Overrated: Don't Worry About The Millennials

      Why eBusiness Pros Risk Missing A Bigger Prize

      It is human nature to be fascinated by youth. History has the exploits of Ponce de Leon and his search for the fountain of youth dating back to the 16th century. Even today, retailers are obsessed...

      • Downloads: 406
    • For eBusiness & Channel Strategy Professionals

      Report:Ten Must-Have Features For The Public Sites Of Investment Firms

      Best Practices From The Public Websites Of Leading US Wealth And Asset Management Firms

      The Web is now the most popular channel for US consumers researching investment products: More buyers of products like individual retirement accounts (IRAs), mutual funds, and exchange-traded funds...

      • Downloads: 587
    • For Customer Insights Professionals

      Report:The Value Of Company Values

      A Technographics® 360 Report: Using Survey, Qualitative, And Social Listening Data

      Today, consumers have more information and connections in the palm of their hand — and they have more brand options to choose from in an increasingly crowded marketplace. In this new...

      • Downloads: 24
    • For Customer Insights Professionals

      Report:Mobile And The Travel Experience

      A Technographics® 360 Report: Using Survey, Qualitative, And Behavioral Data

      Traveling is synonymous with being mobile — and we mean that in every sense of the term. Smartphones and tablets have disrupted the travel life cycle to the point where consumers reach for...

      • Downloads: 29
    • For eBusiness & Channel Strategy Professionals

      Report:The Web Will Influence 45% Of EU-7 Offline Sales By 2020

      ForecastView Document

      This report provides context for and insight into Forrester's Web-Influenced Retail Sales Forecast, 2015 To 2020 (EU-7). Although 91% of retail sales in the EU-7 were offline in 2014, an online...

      • Downloads: 11
    • For Application Development & Delivery Professionals

      Report:Brief: How Financial Services Firms Use Video To Transform Customer Experiences

      Online Video And Chat Prove Increasingly Important

      In the age of the customer, trust and transparency are critical for banks, investment management firms, and insurance providers. With the growth of online and mobile banking, online video and video...

      • Downloads: 194
    • For eBusiness & Channel Strategy Professionals

      Report:Brief: Seize A Window Of Opportunity In Patent Reform Now

      Don't Let Patent Trolls Hamper Your Digital Retailing Innovation Efforts

      Virtually all eBusiness and channel strategy professionals face a significantly increased volume of patent litigation due to the issuance of many more loose patents since the 1990s and from the...

      • Downloads: 22
    • For eBusiness & Channel Strategy Professionals

      Report:How French Banking Customers Use Different Channels, 2015

      Weave Digital And Human Touchpoints Together To Build A New Generation Of Digital Banking

      Banking channel use is changing in France as customers increasingly use digital touchpoints like online and mobile banking to manage their financial lives. Digital touchpoints are gradually replacing...

      • Downloads: 131
    • For eBusiness & Channel Strategy Professionals

      Report:Why Consumers And Retailers Alike Are Embracing Reserve-And-Collect

      Store pickup is a tried-and-true form of fulfillment for omnichannel retailers but not all store pickup programs were created equal. In fact, today there are fundamental differences in programs...

      • Downloads: 159
    • For eBusiness & Channel Strategy Professionals

      Report:Trends 2015: Australian And New Zealand Digital Banking

      Digital Technologies Will Be Crucial To Driving Growth And Innovation

      The strong focus on growing revenue, combined with digital disruption, tougher competition, a shake-up in payments, and increasing consumer expectations, means that digital banking teams in Australia...

      • Downloads: 188