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For Customer Experience Professionals
A Benchmark Of How Well Brands In China Use The Customer Experience To Create And Sustain Customer Loyalty
For the first time, Forrester has applied the new Customer Experience Index (CX Index™) methodology to appraise how well companies in China are delivering customer experiences that create and...
- Downloads: 128
For Enterprise Architecture Professionals
Three Lessons From Chinese Internet Companies
"Internet companies" is a unique term used in China to refer to digital enterprises. These firms were born digital, and they are disrupting traditional companies in every major vertical. Traditional...
- Downloads: 90