eCommerce

eCommerce refers to activities in which businesses — or consumers — use the Internet to identify supplies, select products and services, complete financial transactions, and/or obtain services. Delivery may occur online or outside of the Internet. Research coverage includes eCommerce platforms and technologies and mobile eCommerce.

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206 results in Reports

  • eCommerce
  • eBusiness & Channel Strategy
  • Past 12 months
  • For eBusiness & Channel Strategy Professionals

    Report:Build A Profitable Omnichannel Fulfillment Program

    Processes: The Omnichannel Commerce Playbook

    It's increasingly common for retailers with stores and digital businesses to either already have in place or plan to implement omnichannel fulfillment programs. However, many are unaware of the...

    • For eBusiness & Channel Strategy Professionals

      Report:The Evolution Of Global eCommerce Markets

      Vision: The eCommerce Globalization Playbook

      Global eCommerce is evolving rapidly. Consumers around the globe are migrating online, with shopping increasingly becoming a key part of the online experience. Countries vary greatly in their...

      • For eBusiness & Channel Strategy Professionals

        Report:Build The Mobile Banking Road Map You Need

        Road Map: The Mobile Banking Strategy Playbook

        Digital banking executives and their teams need a mobile banking road map, but there are many ways to organize this plan, prioritize different initiatives, and outline what will be needed to complete...

        • For eBusiness & Channel Strategy Professionals

          Report:Build A World-Class Mobile Insurance Strategy

          Executive Overview: The Mobile Insurance Strategy Playbook

          Digital insurance teams are hitting their mobile stride, pushed along by growing numbers of customers who now want the same kinds of experiences from insurance providers that they have with...

          • For eBusiness & Channel Strategy Professionals

            Report:Forrester Readiness Index: eCommerce, 2015

            ForecastView Spreadsheet

            The Forrester Readiness Index (FRI) for eCommerce assesses 25 variables that give insights into 55 global markets. While there is no universal tool for selecting expansion opportunities, the...

            • For eBusiness & Channel Strategy Professionals

              Report:Brief: Why You're Stuck With Content And Commerce Platforms For Now

              Balance eCommerce And Web Content Management Platforms To Serve The Digital Customer Experience

              Most firms in Asia Pacific have discrete brand and commerce platforms, as they serve different objectives. But to delight empowered customers, firms must deliver exceptional customer experiences...

              • For eBusiness & Channel Strategy Professionals

                Report:Brief: Digital Leaders Focus On Digitizing Business Strategy

                Lessons Learned From Allstate Insurance, Mondelez International, And Amazon Business

                Attendees at Forrester's Digital Business 2015 Forum heard from digital leaders at top firms who are making bold moves to transform their companies. Allstate Insurance is merging digital and physical...

                • Downloads: 81
              • For eBusiness & Channel Strategy Professionals

                Report:Omnichannel Mastery: Optimize In-Store Pickup

                Continuous Improvement: The Omnichannel Commerce Playbook

                Omnichannel fulfillment capabilities — that is, the ability to offer the customer cross-channel visibility and ordering options — have become the standard for leading traditional retailers. Most...

                • Downloads: 367
              • For eBusiness & Channel Strategy Professionals

                Report:Mobile Is Not A Channel

                Vision: The Mobile eBusiness Playbook

                eBusiness professionals who treat mobile as just a channel will fail. Mobile is not a new technology in 2015, but the majority of eBusiness professionals still treat it as one. Rather than leveraging...

                • Downloads: 564
              • For eBusiness & Channel Strategy Professionals

                Report:Brief: US Cross-Channel Retail Forecast, 2015 To 2020

                Mobile Phones Influence Nearly $1 Trillion In Retail Today

                While online retail continues to grow rapidly, digitally-influenced offline retail is also significant and growing. Shoppers often research online in big and small ways across every shopping category...

                • Downloads: 123
              • For eBusiness & Channel Strategy Professionals

                Report:Forrester Research Online Retail Forecast, 2015 To 2020 (Russia And Poland)

                ForecastView Spreadsheet

                Russia is the largest retail market in Europe, with €501 billion in sales in 2014. However, Russia’s economy has undergone a dramatic change over the past year with the decline in world...

                • Downloads: 5
              • For eBusiness & Channel Strategy Professionals

                Report:Forrester Research Online Retail Forecast, 2015 To 2020 (Asia Pacific)

                ForecastView Spreadsheet

                We expect online retail sales in Asia Pacific — Australia, China, India, Japan, and South Korea — to reach $1.4 trillion by 2020, growing at a compound annual growth rate (CAGR) of 14.3%...

                • Downloads: 8
              • For eBusiness & Channel Strategy Professionals

                Report:Embed Innovation To Sustain Mobile Banking Excellence

                Continuous Improvement: The Mobile Banking Strategy Playbook

                Successful digital banking teams recognize that their jobs aren't done just because mobile banking apps and sites are live. Customer and business expectations set by the mobile mind shift are...

                • Downloads: 1154
              • For eBusiness & Channel Strategy Professionals

                Report:The Digital Maturity Model

                Digital disruptors are tearing up the rule books, and no industry is immune. In response, firms must take a different approach to digital strategy, embedding digital capabilities into the heart of...

                • Downloads: 74
              • For eBusiness & Channel Strategy Professionals

                Report:Help Customers Make Better Financial Decisions

                Executive Overview: The Digital Money Management Playbook

                Digital money management promises to give millions of people the budgeting tips, financial guidance, and advice that so many sorely need. Yet too many firms have taken a project-based approach to...

                • Downloads: 369
              • For eBusiness & Channel Strategy Professionals

                Report:Why European Retailers Need Click-And-Collect To Thrive

                Facilitating Customer Convenience Through Click-And-Collect

                Delivery options that allow customers to buy goods online and collect them in person (click-and-collect) benefit both customer convenience and retailer logistics efficiencies. This service speaks...

                • Downloads: 91
              • For eBusiness & Channel Strategy Professionals

                Report:Get Your B2B eCommerce Metrics Right

                Performance Management: The B2B eCommerce Playbook

                Business-to-business (B2B) companies face a daunting yet critical task: accurately measuring and reporting the impact that digital channels have on sales, service, loyalty, and operations. Factor in...

                • Downloads: 881
              • For eBusiness & Channel Strategy Professionals

                Report:Who Does Mobile Commerce Well In The World's Largest eCommerce Market?

                Lessons From The Top Six eCommerce Retailers In China

                Mobile shopping has gained considerable momentum in China, but many retailers are still not ready to deliver good shopping experiences. Many retailers intend to upgrade their mobile commerce sites...

                • Downloads: 100
              • For eBusiness & Channel Strategy Professionals

                Report:The Forrester Wave™: Mobile Commerce And Engagement Platforms, Q1 2016

                The 10 Providers That Matter Most And How They Stack Up

                Ubiquitous customer adoption of mobile for commerce continues to put new demands on mobile commerce solution providers. In Forrester's 41-criteria evaluation of mobile commerce solution providers, we...

                • Downloads: 170
              • For eBusiness & Channel Strategy Professionals

                Report:Establish Clear Digital Money Management Objectives

                Strategic Plan: The Digital Money Management Playbook

                As digital money management evolves from being a feature of digital banking to becoming the core functionality of many digital banking services, digital business strategy professionals need to take a...

                • Downloads: 426
              • For eBusiness & Channel Strategy Professionals

                Report:Forrester Research Online Retail Forecast, 2015 To 2020 (Western Europe), Q4 2015 Update

                ForecastView Spreadsheet

                The Q4 update to the online retail sales forecast in Western Europe increased online sales growth in 2015 by one percentage point for France and the Netherlands based on stronger retailer sales data....

                • Downloads: 18
              • For eBusiness & Channel Strategy Professionals

                Report:It Takes A Village To Deliver World-Class B2B eCommerce

                Tools And Technology: The B2B eCommerce Playbook

                Producing an effective business-to-business (B2B) eCommerce technology strategy is like planning for a successful journey: You need a good map, a proper guide, and the right tools. In the age of the...

                • Downloads: 625
              • For eBusiness & Channel Strategy Professionals

                Report:How To Embrace New Digital Business Models

                Capitalize On New Opportunities Before Your Competitors Do

                Digital technology has changed and will continue to change how your business makes money. What is new today is the unprecedented pace of change created by a combination of mobile, digital, and...

                • Downloads: 365
              • For eBusiness & Channel Strategy Professionals

                Report:Forrester Research Online Retail Forecast, 2015 To 2020 (US), Q4 2015 Update

                ForecastView Spreadsheet

                In this Q4 update to the online retail sales forecast for the US, Forrester has increased its online sales penetration projections for 2020 by half a percentage point based on sales data. Despite...

                • Downloads: 14
              • For eBusiness & Channel Strategy Professionals

                Report:Justify Investment In Digital Money Management

                Business Case: The Digital Money Management Playbook

                Many digital financial services executives are investing in digital money management for their retail and small business customers, but they struggle with the business case. To help digital business...

                • Downloads: 276