eCommerce

eCommerce refers to activities in which businesses — or consumers — use the Internet to identify supplies, select products and services, complete financial transactions, and/or obtain services. Delivery may occur online or outside of the Internet. Research coverage includes eCommerce platforms and technologies and mobile eCommerce.

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5 results in Reports

  • Consumer Mobility
  • Past 7 days
  • For B2C Marketing Professionals

    Report:The Global Mobile Revolution Is Just Beginning

    Marketers Must Shift From Being "Mobile-First" To Mastering Mobile Moments

    Many B2C marketers have embraced the notion of mobile-first; they are starting to design websites and marketing campaigns with mobile in mind instead of simply retrofitting their approach to mobile....

    • Downloads: 42
  • For Customer Insights Professionals

    Report:Mobile's Role In The Consumer's Path To Purchase

    A Technographics® 360 Report: Using Behavioral Tracking, Survey, And Online Community Data

    When they want a product or service, consumers embark on a path to purchase; they discover, explore, buy, use, ask, and engage using a multitude of touchpoints. The rise in the adoption of mobile...

    • Downloads: 25
  • For B2C Marketing Professionals

    Report:Keeping Score Of US Smartphone Usage During The 2015 Super Bowl Event

    A Technographics® 360 Report: Using Behavioral Tracking, Social Listening, And Online Community Data

    The 2015 Super Bowl had 114 million viewers, making it the most watched television event in US history. This unprecedented level of viewership presents B2C marketing professionals with many...

    • Downloads: 4
  • For eBusiness & Channel Strategy Professionals

    Report:Trends 2015: North American Digital Banking

    eBusiness Execs Must Help Their Firms Uncover The Digital Opportunity

    Better economic conditions and an easing of the regulatory onslaught faced in the past few years means that US and Canadian banks are once again prioritizing top-line growth in 2015. Less focus on...

    • Downloads: 95
  • For Enterprise Architecture Professionals

    Report:Brief: How Enterprise Architects Can Empower The Business To Create Mobile Apps Faster

    Project teams are working as fast as they can to deliver mobile applications, yet many CIOs say that development takes too long and costs too much. Why? Because manual processes, complex data...

    • Downloads: 69