Forrester Research For:
eBusiness professionals need to infuse digital skills throughout their organizations to win, serve, and retain customers.
To succeed, you must create best-in-class digital touchpoints to drive engagement and profitability, deliver seamless omnichannel experiences for cross-channel customers, and serve them in their mobile moments.
VP of Channel Strategy
VP of eCommerce
VP of Digital Strategy
VP of Omnichannel
February 5, 2016 | Brendan Witcher
February 2, 2016 | Zhi Ying Ng
January 29, 2016 | Martin Gill
January 19, 2016 | Brendan Witcher
February 8, 2016 | Sucharita Mulpuru
The State Of Retailing Online, an annual study by Shop.org and Forrester, profiles online retail merchants. It provides industry observers with an overview of metrics from the past year as well as...
Processes: The Omnichannel Commerce Playbook
February 5, 2016 | Adam Silverman
It's increasingly common for retailers with stores and digital businesses to either already have in place or plan to implement omnichannel fulfillment programs. However, many are unaware of the...
B2C eCommerce, eCommerce...
B2C eCommerce, Multichannel Architecture...