B2B Summit
APAC

September 19 – 20, 2023  |  Singapore & Digital

Tuesday

Sep 19
  • 9:30 am – 9:45 am SGTWelcome & Opening Remarks
  • 9:45 am – 10:15 am SGTKeynote Session
  • 10:25 am – 10:55 am SGTBreakout Sessions
  • 11:25 am – 11:55 am SGTCase Study Sessions
  • 12:05 pm – 12:35 pm SGTBreakout Sessions
  • 12:35 pm – 1:35 pm SGTLunch
  • 1:35 pm – 2:05 pm SGTProgrammes Of The Year
  • 2:15 pm – 2:45 pm SGTCase Study Sessions
  • 2:55 pm – 3:25 pm SGTAnalyst Led Roundtables & Marketplace Break
  • 3:25 pm – 3:55 pm SGTKeynote Session
  • 3:55 pm – 4:25 pm SGTMarketplace Break
  • 4:25 pm – 4:55 pm SGTGuest Keynote
  • 4:55 pm – 6:10 pm SGTReception

Wednesday

Sep 20
  • 9:00 am – 9:30 am SGTReturn On Integration Honours Keynote
  • 9:40 am – 10:10 am SGTBreakout Sessions
  • 10:10 am – 10:55 am SGTMarketplace Break
  • 10:55 am – 11:25 am SGTFacilitated Networking
  • 11:35 am – 12:05 pm SGTCase Study Sessions
  • 12:15 pm – 12:45 pm SGTBreakout Sessions
  • 12:45 pm – 1:45 pm SGTLunch
  • 1:45 pm – 2:15 pm SGTBreakout Sessions
  • 2:25 pm – 2:55 pm SGTKeynote
  • 2:55 pm – 3:00 pm SGTClosing Remarks

Tuesday Sep 19

9:45 am – 10:15 am SGT

Keynote: Introducing Forrester's B2B Customer-Obsessed Growth Engine

Speakers:
John Arnold, Principal Analyst, Forrester

10:25 am – 10:55 am SGT

Breakout Sessions

Winning Through Operational Excellence
The State of Field Marketing

Speakers:
Daryl Wright, Principal Analyst, Forrester

READ MORE +READ LESS -
12:05 pm – 12:35 pm SGT

Breakout Sessions

Winning Through Operational Excellence
3:25 pm – 3:55 pm SGT

Keynote: Evolving Buyer Behaviour

Speakers:
Mavis Liew, Executive Partner and Principal Analyst, Forrester
Barry Vasudevan, VP, Principal Analyst, Forrester

Wednesday Sep 20

9:40 am – 10:10 am SGT

Breakout Sessions

Winning Through Operational Excellence
Accelerating Growth
12:15 pm – 12:45 pm SGT

Breakout Sessions

Winning Through Operational Excellence
Accelerating Growth
1:45 pm – 2:15 pm SGT

Breakout Sessions

Winning Through Operational Excellence
Content Localization Optimization - What Should We Focus On?

Speakers:
Mavis Liew, Executive Partner and Principal Analyst, Forrester

READ MORE +READ LESS -
Accelerating Growth
2:25 pm – 2:55 pm SGT

Keynote: Adapting vs Adopting AI: What should CMOs know about AI in Marketing

Speakers:
Subhendu Pattnaik, Principal Analyst, Forrester

B2B Summit APAC · September 19 – 20, 2023 · Singapore & Digital