Agenda - Asia Pacific
Wednesday, November 4 | Power Wednesday
|12:00–5:00 p.m.||Pre-Event Build-Up
This is the perfect time to build your personal agenda for the following days and familiarize yourself with the features of the platform. Don’t miss this opportunity to optimize your conference experience!
|12:30-12:45 p.m.||Attendee Platform Orientation
Join Forrester’s Program Manager for a tour of the virtual platform, as well as share planning and engagement tips to help you get the most out of the next two days
Thursday, November 5
|10:00–10:15 a.m.||Welcome Address
George Colony, Forrester
|10:15–10:35 a.m.||Opening Remarks
Ashutosh Sharma, Forrester
|10:40–11:10 a.m.||The New, Unstable Normal: How COVID-19 Will Change Business Technology
Now that the initial pandemic response is over, business leaders are realizing that COVID-19 is an endemic disease we must learn to live with for months — if not years. Technology leaders are also recognizing the emergence of new IT paradigms that must be addressed to ensure business resilience. Join us as we explore the five macro shifts Forrester has identified that will impact CIOs and their teams in a world forever changed by the virus.
Sam Higgins, Leslie Joseph, Tom Mouhsian, and Xiaofeng Wang, Forrester
|11:15–11:35 a.m.||TRACK SESSIONS|
Setting Up Your Insights CoE To Drive Data
While data and analytics technologies and their applications are maturing, existing organizational structures often inhibit success. The insights center of excellence (CoE) is becoming a leading organizational model that helps firms transform into insights-driven businesses. This session focuses on the key steps of setting up an insights CoE to improve data literacy across the organization and initiate a data-driven culture.
Achim Granzen, Forrester
Predictions Asia Pacific 2021
At the start of 2020, business across the globe was humming. Then COVID-19 happened. CIOs are stepping up to help their firms transform customer and employee experience, leverage digital without becoming a slave to technology, and harness the power of ecosystems for innovation, disruption, and growth. Come and hear Forrester’s predictions for 2021: which firms will lose out and which will have the best chance to win.
Fred Giron, Michael Barnes, and Danny Mu, Forrester
|11:40 a.m.–12 p.m.||TRACK SESSIONS|
Digital Channels To Focus On In 2021 And Beyond
Digital is one of the most important customer engagement channels. In a pre-pandemic world, mobile-first was a highly preferred and implemented customer engagement approach. Yet not all interactions were digital or mobile. In a contactless world, this won’t suffice. Brands need to adapt existing and emerging digital channels across the customer lifecycle to serve them. Join this session to understand what these digital channels are and at what stage of the customer lifecycle they’re relevant.
Arnav Gupta and Satish Meena, Forrester
|Future of Work
Culture Matters: Make People The Center Of Your Security Program
Whether the human element means creating a toxic-free environment for people to stay and flourish, navigating the maze of organizational politics, or engaging with business or marketing security — people and culture are central to a successful security program. They’re at the heart of success or failure. This session will elevate the often-neglected human side of security and help you approach your culture change strategically, as you would any other part of your security program.
Jinan Budge, Forrester
|12:05–12:25 p.m.||TRACK SESSIONS|
|Future of Work
The Automation Revolution: Industrialized Intelligence And Process Automation
Mankind’s fascination with automatons and robotics is as old as the history of our species. In the past few decades, these fantasies have become a reality through the rise of AI, robotics, and various kinds of business automation. However, as we make large-scale automation a reality, we’re increasingly dealing with its mechanics: how to make automation durable, pervasive, useful, and empathetic. Join us in exploring how businesses and societies can make automation a revolution.
Leslie Joseph, Forrester
Now Serving: Customer Service Lessons From Asia Pacific Leaders
Customer service is the most important lever of great customer experience (CX). This is unsurprising. Multiple years of Forrester’s CX measurement data shows the same thing. Yet, despite this importance, only a few firms get it right. What’s their secret sauce? Join this session to hear what service leaders in AP are doing to consistently keep their customers happy, while also staying ahead of the competition
Amit Bhatia and Vasupradha Srinivasan, Forrester
|12:30-1:00 p.m.||Guest Performer: Michael McDonald|
|1:00-4:30 p.m.||Analyst 1:1s|
Friday, November 6
|10:00–10:05 a.m.||Welcome Back|
|10:05–10:35 a.m.||Panel: How To Build And Scale An Insights-Driven Business
Today’s most disruptive businesses are digital-native and data-native. For these firms, leveraging consumer data to drive experimentation, insights and action is the most crucial source of competitive advantage, particularly as they scale rapidly in extremely dynamic markets and business environments. It’s not just about the technology; to be truly insights-driven, these companies have had to reinvent themselves across the dimensions of talent, organizational design, team structures and behaviors, culture and tooling. For today’s digital natives, this reinvention is precisely what enables them to scale to millions of users with just a few hundred engineers and technologists. Join this panel, led by Leslie Joseph, Principal Analyst, to learn from some of the world’s leading disruptors as they talk about how they build and operationalize insights-driven business models.
Leslie Joseph, Forrester, Gautum Kotwal, Gojek, Tahir Hashmi, Tokopedia, and Vishal Gupta, PhonePe
|10:40–11:00 a.m.||TRACK SESSIONS|
Localize Your China Stack
The ongoing trade war and the slowdown of the domestic Chinese economy are challenging the adoption of foreign products and services not only for Chinese firms, but also for international companies doing business in China. We’ll analyze the localization strategy that global CIOs and CMOs should take to survive these challenges as well as the representative local alternatives in major technology categories across business technology and marketing.
Charlie Dai, Danny Mu and Xiaofeng Wang, Forrester
How APIs Are Accelerating Innovation
APIs are fast becoming a source of innovation. Organizations are leveraging APIs to launch new products and services at speed. Join this session to learn how firms are using APIs to innovate and what’s important to success.
Zhi-Ying Barry, Forrester
|11:05–11:25 a.m.||TRACK SESSIONS|
New Sheriff In Town: Emergence Of Jio Platforms In India
Securing nearly $20bn in investments when the whole world was grappling with the pandemic has suddenly brought Jio platforms in the limelight across the globe. Jio Platforms’ scope of activities span across retail, media and entertainment, financial services, education, healthcare, cloud, telecom, IOT, or enterprise technology. Whether you’re a B2B firm or a B2C business, large enterprise or a vendor focused on SMBs, if you operate in India, then it is likely that you would be either partnering or competing with Jio platforms. In this session, join us to understand Forrester’s perspective on Jio Platforms and what to expect of them in coming years.
Ashutosh Sharma, Satish Meena, Amit Bhatia, and Vasupradha Srinivasan, Forrester
Robotic Process Automation In China
Maintaining operational excellence and aligning your technology stack with desired business outcomes have become increasingly challenging for firms in the dynamic market. Early adopters in China have leveraged robotic process automation (RPA) to build a more productive and scalable workforce. Join this discussion to understand this trend and learn the unique values that RPA brings to firms in China.
Guannan Lu, Forrester
|11:25–11:30 a.m.||Closing Remarks and Marketplace|