Use Forrester’s Updated Business Model Canvas To Build A Robust Innovation Strategy Around The Customer

By 2030, more than 75% of the companies in today's index will have been replaced. The predictable, repeatable, and scalable business models that have made companies successful in the past are not the ones that will keep them alive tomorrow. Piecemeal innovation will only delay their demise. Select your new value proposition idea, and shape and assess it in relation to the core business.