Assess Your Digital Store Functionality
October 20, 2016
Why Read This Report
Forrester used its Digital Store Functionality Benchmark methodology to assess 20 leading retailers across the UK and US. Our benchmark helps retail digital business executives better understand how their digital store experiences measure up against their peers' and general best practices. Our benchmark also reveals that in-store digital technology is still in its early days, with retailers yet to reap its full benefits for customer engagement and operations.
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Table of Contents
- Forrester's Digital Store Functionality Benchmark Methodology
- The Benchmark: It's Early Days Of Experimentation For The Digital Store
- Digital Store Best Practices
- Build On Your Supporting Technology To Mature The Digital Store
How Forrester Can Help
- Identify Your Digital Store Strengths And Weaknesses
- Supplemental Material
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