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For Enterprise Architecture Professionals

Align EA To Stakeholder Needs And Outcomes — 2020

Business Case: The EA Practice Playbook

August 31, 2020

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This is the Business Case report in The EA Practice Playbook For 2021.

Why Read This Report

To support customer obsession, digital transformation, and revenue generation, enterprise architecture (EA) professionals are engaging more with the customer-facing side of the business. Understanding the needs and goals of customer-facing executives is challenging, but it is critical to EA's impact and needs to be business aligned. Successful EA pros build strong relationships with their stakeholders through informal but structured conversations that, for many, lead to effective strategic execution and outcome realizations. This is an update of a previously published report; Forrester reviews and revises it periodically for continued relevance and accuracy.

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Table of Contents

  • EA's Value Proposition Must Align To Stakeholder Challenges
  • Build Your Business Case For The Stakeholder — Not EA
  • Recommendations

  • Identify Your EA Capability Gaps Prior To Defining Your EA Strategy
  • Related Research Documents

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