Brief: Buy Social Point Solutions, Not Social Suites
June 19, 2015
Why Read This Brief
More than two-thirds of avid social marketers believe it's more effective for them to buy all their social tools from a single vendor than to buy social point solutions from several different vendors — but they couldn't be more wrong. This report reveals the problems with social suites and explains why marketers should choose social point solutions instead.
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Table of Contents
- Marketers Say They Want Social Suites
- Buy Social Platforms That Integrate With Non-Social Tools
- Supplemental Material
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