Buyer Role Profile: Enterprise Architect

October 22nd, 2012

Norbert Kriebel

Scott Santucci

With contributors:

Bradford Holmes , Daniel Feldman

Summary

This report is designed to give sales enablement professionals an introduction to the enterprise architect (EA) role, as well as an overview of the general concerns facing people in this position. The information in this report can be used to refine how sales enablement professionals create specific messaging, develop tools, and define the right selling skills to have effective conversations with the EA role.

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This report is available for individual purchase ($1495).

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