Case Study

Case Study: Philips' Journey Toward Becoming A Connected Business

Lessons Learned From Philips' CIO About The Strategic, Operational, And Cultural Transformation

March 24th, 2014
Dan Bieler, Principal Analyst
Dan Bieler Principal Analyst
With contributors:
Pascal Matzke , Enza Iannopollo

Summary

The connected business is central to the age of the customer. To succeed in the age of the customer and thrive in times of digital disruption, businesses need to transform into highly collaborative and customer-driven organizations. The dynamics of doing connected business are outlined in the related Forrester report "Connected Business: A New Style Of Doing Business." This report presents the case study of Royal Philips. It highlights the strategic decisions that Philips has made to transform itself into a connected business under the auspices of Jeroen Tas, one of the most renowned technology visionaries in Europe, and who until recently was the CIO of Philips (he is now CEO, Informatics Solutions and Services at Philips Healthcare). Forrester believes that Philips offers CIOs valuable lessons in planning the transition to a connected business. CIOs should familiarize themselves with the strategic, operational, and cultural transformation that Philips is going through and learn from it.

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