Case Study: mBank Builds A Next-Generation Online Banking Experience
November 12, 2013
Why Read This Report
Poland's mBank launched a revolutionary new online banking platform on June 4, 2013. The new platform delivers a new generation of digital banking, with a mix of customer-centric interfaces, advanced and integrated money management features, quick search, gamification, real-time customer relationship management (CRM), merchant-funded rewards, Facebook integration, and video banking. Read this report to understand how to better harness digital technologies to deepen customer relationships and increase revenue.
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Table of Contents
- Situation: mBank Wanted To Deliver A Modern Digital Experience
- Best Practice: mBank Completely Overhauled Its Online Banking Site
- Results: It's Early Days, But The Indicators Are Encouraging
- Next Steps: mBank Will Extend These New Experiences To Mobile
- Digital Executives Should Learn From The Leaders In Any Industry
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